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Company profile: Madison Logic

1.1 - Company Overview

Madison Logic Logo

Madison Logic

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of a global multi-channel ABM media activation and measurement platform that leverages proprietary intent data to help B2B marketers identify and prioritize in-market accounts and key personas, target them with display, content syndication, connected TV, and LinkedIn social advertising, and measure account engagement, pipeline impact, and sales cycle acceleration.

Products and services

  • ABM Display Advertising: Multi-channel advertising system that targets accounts across web, apps, and social media, leveraging intent data to prioritize accounts and personalize ads for greater relevance
  • ML Insights: Intent-data-driven platform that identifies and prioritizes in-market accounts and key personas, and pinpoints the most effective content across the buyer’s journey
  • ML Measurement: Cross-channel analytics product that tracks and measures ABM campaign impact, delivering insights into account engagement, pipeline impact, and sales cycle acceleration

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Madison Logic

InsideView Logo

InsideView

HQ: United States Website
  • Description: Provider of AI-driven go-to-market and Targeting Intelligence solutions that deliver critical intelligence into CRM, enabling sales and marketing teams to identify and qualify the best targets, engage with more relevancy, optimize B2B advertising, personalize web content, orchestrate multi-channel campaigns, and improve outreach using account intelligence, B2B DSP, sales intelligence, personalization, and orchestration.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full InsideView company profile →
Engagement Labs Logo

Engagement Labs

HQ: Canada Website
  • Description: Provider of full-service next-generation social technology solutions for marketers, delivering insights to engage audiences through social media and building collective intelligence to help brands become smarter social media marketers.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Engagement Labs company profile →
ClickMotive Logo

ClickMotive

HQ: United States Website
  • Description: Provider of marketing software for the automotive industry, offering its FUSION suite including dealer, auto group, regional, OEM, and mobile websites, search engine marketing programs, search engine optimization, video marketing, lead delivery, content management, reporting analytics, and customization.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full ClickMotive company profile →
Usercentrics Logo

Usercentrics

HQ: Germany Website
  • Description: Provider of compliance technology SaaS for consent management, offering a Consent Management Platform for websites and apps to manage user consents for cookies and tracking per legal requirements, Google Consent Mode integration to signal consent status for ads and analytics, and a mobile app SDK for privacy-compliant data collection.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Usercentrics company profile →
Outbound Logo

Outbound

HQ: United States Website
  • Description: Provider of a web-based messaging automation tool for non-technical marketers and product teams to set up emails, push notifications, SMS, and voice messages triggered by customer actions, and to test message effectiveness.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Outbound company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Madison Logic

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Madison Logic

2.2 - Growth funds investing in similar companies to Madison Logic

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4 - Top valuation comps for Madison Logic

4.2 - Public trading comparable groups for Madison Logic

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4.3 - M&A Transactions similar to Madison Logic

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Madison Logic

What does Madison Logic do?

Madison Logic is a provider of a global multi-channel ABM media activation and measurement platform that leverages proprietary intent data to help B2B marketers identify and prioritize in-market accounts and key personas, target them with display, content syndication, connected TV, and LinkedIn social advertising, and measure account engagement, pipeline impact, and sales cycle acceleration.

Who are Madison Logic's competitors?

Madison Logic's competitors and similar companies include InsideView, Engagement Labs, ClickMotive, Usercentrics, and Outbound.

Where is Madison Logic headquartered?

Madison Logic is headquartered in United States.

How many employees does Madison Logic have?

Madison Logic has 1,000 employees 🔒.

When was Madison Logic founded?

Madison Logic was founded in 2010 🔒.

What sector and industry vertical is Madison Logic in?

Madison Logic is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Madison Logic

Who are the top strategic acquirers in Madison Logic's sector and industry

Top strategic M&A buyers and acquirers in Madison Logic's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Madison Logic?

Top strategic M&A buyers groups and sectors for Madison Logic include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Madison Logic's sector and industry vertical

Which are the top PE firms investing in Madison Logic's sector and industry vertical?

Top PE firms investing in Madison Logic's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Madison Logic's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Madison Logic's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Madison Logic's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Madison Logic include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Madison Logic's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Madison Logic?

The key public trading comparables and valuation benchmarks for Madison Logic include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Madison Logic for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Madison Logic with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Madison Logic's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Madison Logic with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Madison Logic's' sector and industry vertical?

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