Company profile: Rocket Fuel
1.1 - Company Overview
Company description
- Provider of a programmatic media-buying platform leveraging artificial intelligence and big data to improve marketing ROI and the effectiveness of programmatic marketing across web, mobile, video, and social channels.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Rocket Fuel
Conversion Logic
HQ: United States
Website
- Description: Provider of SaaS cross-channel attribution, measurement and analytics solutions. Operates a machine learning-powered marketing analytics platform (XC Logic) and professional services, using an award-winning ML framework to enable marketing efficiency, optimization and scale by delivering predictive, valuable insights in real time.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Conversion Logic company profile →
NitroPay
HQ: United States
Website
- Description: Provider of a managed, data-driven ad platform for publishers. Offerings include display ads that maximize revenue via major exchanges, a video ad player with instream/outstream formats, ad-block recovery using allow list messaging and Acceptable Ads, NitroView for a daily index tracking ad industry revenue opportunities based on historical earnings data, and NitroDex for historical revenue data and seasonality insights.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full NitroPay company profile →
AdLibertas
HQ: United States
Website
- Description: Provider of a data platform for mobile apps that consolidates user data to deliver actionable insights for app growth and optimization. Offerings include proprietary Machine Learning Prediction models that forecast user lifetime value and return on ad spend for mobile acquisition campaigns, and Audience Reporting to predict LTV early by analyzing user actions and behaviors.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AdLibertas company profile →
GoWide
HQ: United States
Website
- Description: Provider of a global mobile ad platform connecting with millions of mobile consumers via CPC, CPI and CPA partnerships with mobile publishers and app owners, enabling monetization. Also offers process mining, cloud infrastructure design and management, SAP implementation, cloud migration consulting, digital transformation, and custom web and app development.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full GoWide company profile →
Nextperf
HQ: France
Website
- Description: Provider of retargeting solutions and artificial intelligence applied to online advertising, delivering a scalable platform for marketing departments. Active across Europe, Brazil, and North America, serving nearly 1,000 clients and guaranteeing the highest market ROI.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Nextperf company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Rocket Fuel
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Rocket Fuel
2.2 - Growth funds investing in similar companies to Rocket Fuel
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4 - Top valuation comps for Rocket Fuel
4.2 - Public trading comparable groups for Rocket Fuel
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