Company profile: Zemanta
1.1 - Company Overview
Company description
- Provider of a self-serve, enterprise programmatic advertising platform focused on native, enabling brands and digital agencies to plan, buy, manage, and optimize cross-channel campaigns across display, video, and native. Offers AI-driven bid predictions and automation, first-party analytics integrations (Google/Adobe), fully transparent reporting, user role management, and inventory planning tools.
Products and services
- Advanced AI & Automation: Engineers real-time, AI-driven bid predictions and campaign automation to optimize advertising performance continuously and at scale across programmatic native campaigns
- First-Party Analytics Integration: Delivers first-party connections to Google Analytics and Adobe Analytics to measure site-driven outcomes and optimize campaigns based on performance data
- Zemanta One: Builds a self-serve, cross-channel programmatic media buying platform enabling brands and agencies to manage performance campaigns across display, video, and native, promoting and distributing marketing content globally.
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Zemanta
Third Screen Media
HQ: United States
Website
- Description: Provider of a mobile ad-serving platform and network enabling advertising on mobile devices; linking advertisers, publishers, and carriers on a common platform to buy and sell mobile ads. Operates as Platform-A's mobile ad-serving platform, offering one of the world's most-respected mobile advertising networks.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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CPMStar
HQ: United States
Website
- Description: Provider of multiplayer games content and enabling technology for developers, advertisers, and publishers. Offers programmatic demand partnerships to deliver high CPMs, user acquisition by combining top gaming advertisers with programmatic ads, and performance optimization to expand audiences and improve lead quality and ROI. Also provides online and retail game content.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full CPMStar company profile →
United Screens
HQ: Sweden
Website
- Description: Provider of media-tech services for YouTubers and advertisers, operating as a YouTube multi-channel network (MCN) since 2013. Offers premium services that empower creators to grow viewership and revenue.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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AdStage
HQ: United States
Website
- Description: Provider of advertising technology platform and data-driven tools for paid marketers to understand campaigns' business impact and make growth-driving decisions across paid search, web analytics, social media, and emerging tech, including Amazon PPC where sellers pay per click to capture user attention.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AdStage company profile →
Mobkoi
HQ: United Kingdom
Website
- Description: Provider of mobile advertising technology, quality creative and polite ad placement for brands, publishers and end users; part of The Brandtech Group (formerly You & Mr Jones).
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Mobkoi company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Zemanta
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Zemanta
2.2 - Growth funds investing in similar companies to Zemanta
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4 - Top valuation comps for Zemanta
4.2 - Public trading comparable groups for Zemanta
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