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Company profile: Frequence

1.1 - Company Overview

Frequence Logo

Frequence

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of an end-to-end solution enabling media companies to automate and grow local advertising sales. Offers full-stack workflow, creative and campaign management software to sell, launch, manage, and optimize omnichannel campaigns. Products include SmartProposal, CampaignHub, Signals, AdCenter, and TradeAI for proposals, management, reporting, creative, and AI-driven forecasting and optimization.

Products and services

  • CampaignHub: A full-stack dashboard for managing, optimizing, tracking, and editing campaigns, architected to streamline operations end-to-end from proposal to execution in local markets
  • SmartProposal: An enterprise-grade tool that constructs data-driven, multi-tactic media proposals quickly, utilizing over ten years of sales data for tactic recommendations in local advertising
  • TradeAI: An AI-powered technology that forecasts, paces, and optimizes digital advertising campaigns, delivering high performance and efficiency for local market advertising

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Frequence

AdRev Logo

AdRev

HQ: United States Website
  • Description: Provider of YouTube music administration, micro sync licensing, and multi-channel network services. Offers UGC and rights management by delivering music to UGC platforms, monitoring performance, and ensuring content is claimed and monetized, plus in-house tools to resolve conflicts, release income, and run monthly metadata scans. Represents 4M music copyrights and monetizes 27.5M YouTube videos.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full AdRev company profile →
MediaAlpha Logo

MediaAlpha

HQ: United States Website
  • Description: Provider of a transparent, vertically integrated programmatic advertising marketplace bringing RTB to performance-based advertising. Delivers data-rich solutions for insurance advertisers, publishers, and agents to target high-intent consumers, optimize acquisition costs vs lifetime value, purchase high-quality leads, and monetize traffic using predictive analytics, yield optimization, and integrations with existing CRM/data systems.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full MediaAlpha company profile →
Dandelion Logo

Dandelion

HQ: United States Website
  • Description: Provider of a platform that enables frictionless discovery of content and commerce, delivered to storefronts, marketplaces, and their participants to make it easy for anyone to be a marketer.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Dandelion company profile →
BrokersWeb Logo

BrokersWeb

HQ: United States Website
  • Description: Provider of a premium, vertically targeted pay-per-click (PPC) traffic source for over 150 top-rated insurance advertisers, featuring a proprietary, internally developed PPC bidding platform across insurance verticals, with traffic drawn from owned and operated properties and a targeted publisher network.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full BrokersWeb company profile →
KlausTech Logo

KlausTech

HQ: United States Website
  • Description: Provider of digital marketing technology, licensing, and related solutions and services.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full KlausTech company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Frequence

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Buyer group 1: ████████ ████████

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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Frequence

2.2 - Growth funds investing in similar companies to Frequence

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4 - Top valuation comps for Frequence

4.2 - Public trading comparable groups for Frequence

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4.3 - M&A Transactions similar to Frequence

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Frequence

What does Frequence do?

Frequence is a provider of an end-to-end solution enabling media companies to automate and grow local advertising sales. Offers full-stack workflow, creative and campaign management software to sell, launch, manage, and optimize omnichannel campaigns. Products include SmartProposal, CampaignHub, Signals, AdCenter, and TradeAI for proposals, management, reporting, creative, and AI-driven forecasting and optimization.

Who are Frequence's competitors?

Frequence's competitors and similar companies include AdRev, MediaAlpha, Dandelion, BrokersWeb, and KlausTech.

Where is Frequence headquartered?

Frequence is headquartered in United States.

How many employees does Frequence have?

Frequence has 1,000 employees 🔒.

When was Frequence founded?

Frequence was founded in 2010 🔒.

What sector and industry vertical is Frequence in?

Frequence is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Frequence

Who are the top strategic acquirers in Frequence's sector and industry

Top strategic M&A buyers and acquirers in Frequence's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Frequence?

Top strategic M&A buyers groups and sectors for Frequence include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Frequence's sector and industry vertical

Which are the top PE firms investing in Frequence's sector and industry vertical?

Top PE firms investing in Frequence's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Frequence's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Frequence's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Frequence's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Frequence include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Frequence's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Frequence?

The key public trading comparables and valuation benchmarks for Frequence include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Frequence for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Frequence with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Frequence's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Frequence with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Frequence's' sector and industry vertical?

Access recent funding rounds and capital raises in Frequence's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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