Company profile: SiteSpect
1.1 - Company Overview
Company description
- Provider of a web and mobile optimization platform that lets marketers improve conversion and engagement via A/B and multivariate testing, client-side and server-side testing (with feature flagging), supporting SPA frameworks with minimal performance impact, plus a dashboard and analytics for segmentation, reporting, alerts, updates, and KPI measurement.
Products and services
- Server-Side Testing: An enterprise-grade system enabling A/B and multivariate experiments on server-side functionality, with feature flagging and optimization of CMS and other tools
- A/B Testing: A production-scale product that compares two or more web page versions to identify which performs better in conversion rates and customer engagement for marketers
- Multivariate Testing: A modular system that measures the interaction between multiple web page elements to optimize the site's overall performance.
Key contacts
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Financial details
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1.2 - Competitors and similar companies to SiteSpect
ClickTracks
HQ: United States
Website
- Description: Provider of Web analytics software, including Analyzer to understand how visitors interact with Web sites, Optimizer, and Pro for sales and revenue tracking, featuring robust analytics, ROI tracking, revenue conversion, and marketing campaign performance.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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Movable Ink
HQ: United States
Website
- Description: Provider of a platform that activates data into personalized content across email, web, and mobile, including tools to simulate how content appears based on location, device, and customer behavior, and an integrations exchange connecting marketing technologies for personalized content generation.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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FetchForce
HQ: United States
Website
- Description: Provider of email remarketing services for businesses, offering email development, real-time data management, email program execution, and reporting and insight services.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Talenthouse
HQ: United Kingdom
Website
- Description: Provider of a technology platform that unites Talenthouse, EyeEm, Ello, Zooppa, Jovoto, Untitled, Media Foundry, and Creative Commission to source, ideate, and execute high-quality digital content for global brands. Leverages a global creative community across design, video, photo, illustration, game development, AR/VR, and Web3 to deliver marketing, entertainment, and commerce content, with content rights monetized via subsidiary Coolabi.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Talenthouse company profile →
NeverBounce
HQ: United States
Website
- Description: Provider of email verification and list cleansing services, offering bulk list cleaning, real-time verification at point of entry, automated cleaning via connections to email providers, instant bounce analysis, free scrubbing to remove duplicates and bad syntax, and domain health checks (DNS/MX) to ensure deliverability and accuracy.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full NeverBounce company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for SiteSpect
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to SiteSpect
2.2 - Growth funds investing in similar companies to SiteSpect
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4 - Top valuation comps for SiteSpect
4.2 - Public trading comparable groups for SiteSpect
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