Company profile: Offermatica
1.1 - Company Overview
Company description
- Provider of website content testing and performance optimization software, offering a platform to test, measure, and optimize Internet marketing and advertising campaigns. Solutions include multivariate promotion testing and form and landing page optimization for online advertisements and onsite.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Offermatica
Hallmark Data
HQ: United States
Website
- Description: Provider of integrated data management solutions across print, email, and web platforms, enabling publishers to manage print data files, email records, digital subscribers, and website logins, serving marketers and advertisers, with a focus on advanced technology and superior customer service.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Hallmark Data company profile →
Zfluence
HQ: United States
Website
- Description: Provider of a platform connecting brands with Gen Z fans (Zfluencers) for authentic promotion, offering social media content creation with global usage rights, campus ambassadors, event and field marketing, surveys and focus groups, and Gen Z advisory councils to build awareness, drive student sales, and ensure authentic marketing to Generation Z.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Zfluence company profile →
Responsys
HQ: United States
Website
- Description: Provider of marketing cloud software and services that help brands manage digital relationships and deliver the right marketing across email, mobile, and the web, used by respected global brands via the Responsys Interact Marketing Cloud.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Responsys company profile →
MarketingPro
HQ: United States
Website
- Description: Provider of high-impact, compliance-reviewed content marketing materials for financial professionals and advisors; a leader in content marketing. Based in Orange County, CA and Newport, OR, serving over 10,000 clients, including enterprise-level agreements with Broker/Dealers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full MarketingPro company profile →
Repuso
HQ: The Netherlands
Website
- Description: Provider of a tool that collects all social media reviews of a business and enables showcasing them in several ways on its own website.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Repuso company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Offermatica
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Offermatica
2.2 - Growth funds investing in similar companies to Offermatica
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4 - Top valuation comps for Offermatica
4.2 - Public trading comparable groups for Offermatica
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