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Company profile: Ancestry

1.1 - Company Overview

Ancestry Logo

Ancestry

Headquarter: United States
Founded: 20XXπŸ”’
Employees: 100-500πŸ”’
🌐 Website

Company description

  • Provider of a web-based family history platform offering tools to build and share family trees, access over 7 billion US, Canadian, and European recordsβ€”including Federal Census records since 1790β€”and discover birth, marriage, death, census, and military documents. Services include AncestryDNA testing, membership packages offering varying levels of access to U.S. and international records, and a mobile app for creating and sharing family stories.

Products and services

  • Family Tree: Web-based, users build and expand family trees using the world’s largest collection of online family history records, integrating U.S., Canada, and Europe data for preservation and sharing
  • Historical Records: International, access over 7 billion birth, marriage, death, census, and military records from the U.S., Canada, and Europe, including all relevant Federal Census records since 1790, generally accessible
  • AncestryDNA: Genetic-testing, delivers insights into your ethnic origins and connects you with living relatives who share your DNA to support family history discovery

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Ancestry

SimpleGeo Logo

SimpleGeo

HQ: United States Website
  • Description: Provider of a ready-to-use location infrastructure and API that enables developers to build location-aware applications, particularly for mobile devices, by easily adding location features to their apps.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
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View full SimpleGeo company profile β†’
Data Axle Logo

Data Axle

HQ: United States Website
  • Description: Provider of business and consumer databases and data-driven marketing services, including sales leads, mailing lists, direct, database and email marketing, and research solutions. Offers data licensing, acquisition and retention solutions, intelligence services, 360 data management for hygiene and enhancement, and lead generation via digital placements and targeted emails.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
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View full Data Axle company profile β†’
Reed Business Information Logo

Reed Business Information

HQ: United States Website
  • Description: Provider of B2B media and data services, offering 80+ publications, websites, newsletters, directories and direct-marketing across media, manufacturing, electronics, construction, hospitality, printing and retail; plus risk management solutions for insurance, financial services and healthcare, including analytics for fraud prevention, identity verification and compliance, and digital identity tools like ThreatMetrix, Emailage and the IDU Mobile App.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
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View full Reed Business Information company profile β†’
Wood Mackenzie Logo

Wood Mackenzie

HQ: United Kingdom Website
  • Description: Provider of research and consultancy services for the energy, chemicals, metals, and mining industries, delivering objective analysis and advice on assets, companies, and markets to support strategic decisions. Offers data analytics and insight platforms including Lens Power, Lens Hydrogen, Lens Carbon, Lens Gas & LNG, and Lens Direct for integrating data via API.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
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View full Wood Mackenzie company profile β†’
BloombergNEF Logo

BloombergNEF

HQ: United Kingdom Website
  • Description: Provider of industry information, analytics, and research on clean energy and carbon markets, offering research, forecasts, investment data, analytical tools, and news across clean energy, power, gas, water, and carbon; proprietary polysilicon price indexes; Bloomberg Terminal-integrated analysis across commodities, power, transport, industry, buildings, and agriculture; plus BNEF Summits and BNEF Pioneers.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
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View full BloombergNEF company profile β†’
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Ancestry

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Buyer group 1: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ

●● companies
Description: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ
Key Products: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ
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Buyer group 2: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ

●● companies
Description: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ
Key Products: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ
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Buyer group 3: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ

●● companies
Description: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ
Key Products: β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Ancestry

2.2 - Growth funds investing in similar companies to Ancestry

πŸ”’ View all growth equity funds with complete profiles
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4 - Top valuation comps for Ancestry

4.2 - Public trading comparable groups for Ancestry

πŸ”“ Unlock all public trading comparable groups with complete valuation data
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4.3 - M&A Transactions similar to Ancestry

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Ancestry

What does Ancestry do?

Ancestry is a provider of a web-based family history platform offering tools to build and share family trees, access over 7 billion US, Canadian, and European recordsβ€”including Federal Census records since 1790β€”and discover birth, marriage, death, census, and military documents. Services include AncestryDNA testing, membership packages offering varying levels of access to U.S. and international records, and a mobile app for creating and sharing family stories.

Who are Ancestry's competitors?

Ancestry's competitors and similar companies include SimpleGeo, Data Axle, Reed Business Information, Wood Mackenzie, and BloombergNEF.

Where is Ancestry headquartered?

Ancestry is headquartered in United States.

How many employees does Ancestry have?

Ancestry has 1,000 employees πŸ”’.

When was Ancestry founded?

Ancestry was founded in 2010 πŸ”’.

What sector and industry vertical is Ancestry in?

Ancestry is in the Enterprise Software πŸ”’ sector and industry

M&A Buyers & Acquirers for Ancestry

Who are the top strategic acquirers in Ancestry's sector and industry

Top strategic M&A buyers and acquirers in Ancestry's sector include β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, and β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ πŸ”’.

Which M&A buyer groups are most relevant for Ancestry?

Top strategic M&A buyers groups and sectors for Ancestry include β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ , β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, and β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ πŸ”’.

Financial Investors investing in Ancestry's sector and industry vertical

Which are the top PE firms investing in Ancestry's sector and industry vertical?

Top PE firms investing in Ancestry's sector and industry vertical include β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, and β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ πŸ”’.

Who are the top buyout funds acquiring in Ancestry's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Ancestry's sector and industry vertical include β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, and β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ πŸ”’.

Who are the top growth equity funds investing in companies in Ancestry's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Ancestry include β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, and β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ πŸ”’.

Valuation benchmarks of companies in Ancestry's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Ancestry?

The key public trading comparables and valuation benchmarks for Ancestry include β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ, and β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ πŸ”’.

Which are the key trading comparable groups for Ancestry for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Ancestry with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Ancestry's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Ancestry with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Ancestry's' sector and industry vertical?

Access recent funding rounds and capital raises in Ancestry's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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