Company profile: Cents
1.1 - Company Overview
Company description
- Provider of a service that rounds up everyday purchases to pay down debt, saving users thousands of dollars in interest payments.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Cents
LendUp
HQ: United States
Website
- Description: Provider of technology-driven credit products and educational experiences for consumers shut out of mainstream banking due to low credit or volatile income, offering online payday loans, installment loans, cash advance loans, and loan-matching services, plus the LendUp Opportunity Scholarship.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full LendUp company profile →
Mojo Mortgages
HQ: United Kingdom
Website
- Description: Provider of a free online mortgage brokerage using cutting-edge technology and expert in-house advisers to help people find and apply for mortgages. Services include first-time buyer, remortgage and buy-to-let mortgages, mortgage advice and brokerage, a mortgage calculator, and mortgage in principle, with no fees.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Mojo Mortgages company profile →
Breakout Capital
HQ: United States
Website
- Description: Provider of technology-enabled direct lending and working capital solutions for small businesses, offering term loans to unlock cash flow, invoice factoring to accelerate payments without increasing debt, asset-based loans leveraging receivables, inventory, or equipment, and purchase order financing to create the cash needed to fulfill orders and support growth.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Breakout Capital company profile →
Wurthy
HQ: United States
Website
- Description: Provider of financial software that helps businesses eliminate credit card fees, increase earnings, and enhance customer purchasing power. Offerings include flexible monthly installment plans with immediate access to future revenue, a portfolio-backed line of credit, tools to sell installment contracts directly to investors, and proprietary customer and business verification and underwriting.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Wurthy company profile →
Aura
HQ: United States
Website
- Description: Provider of fair, affordable personal loans to working families in America, as a technology-powered Community Development Financial Institution. Offers credit-building loans from $300 to $6,000 with a 35.99% APR cap, repayable over 12–48 months with fixed payments and no prepayment penalties, serving underbanked and unbanked communities using proprietary scoring algorithms.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Aura company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Cents
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Cents
2.2 - Growth funds investing in similar companies to Cents
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4 - Top valuation comps for Cents
4.2 - Public trading comparable groups for Cents
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