Company profile: Affinion
1.1 - Company Overview
Company description
- Provider of comprehensive customer engagement and loyalty solutions, including design, marketing, and servicing of programs that enhance and extend relationships between brands and consumers for many of the largest companies worldwide, with 35+ years of experience.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Affinion
Perk Labs
HQ: Canada
Website
- Description: Provider of mobile ordering, contact-free payments, loyalty and delivery solutions via Perk Hero and Getit Technologies. Offers QR/NFC-enabled ordering and payment from a phone; a platform to order, pay and earn rewards via app or web; custom-branded loyalty apps; a payment portal with credit cards and recurring billing; QR-powered Digital Dine-in for restaurants; and a franchising program.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Perk Labs company profile →
Branderati
HQ: United States
Website
- Description: Provider of solutions that help brands identify advocate influencers, build Advocate Influencer Networks from existing social communities, and take those relationships to the next level by providing the foundation for a complete advocate influencer program to drive brand advocacy and loyalty.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Branderati company profile →
Outsite Networks
HQ: United States
Website
- Description: Provider of loyalty solutions for the U.S. convenience retail sector, including AllPoints Rewards, a fully integrated loyalty platform that enables retailers, manufacturers, and fuel brands to engage customers via mobile phone, at the pump, and in the store.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Outsite Networks company profile →
Joingo
HQ: United States
Website
- Description: Provider of a cloud-based platform for mobile loyalty, enabling brands to create and deploy revenue-generating strategies with no coding, with native iOS and Android apps to reach all mobile users.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Joingo company profile →
Loyalty Bay
HQ: United Kingdom
Website
- Description: Provider of software that makes converting more sales and signups easy, born from running a wine ecommerce site and observing untargeted incentives on very large price comparison websites.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Loyalty Bay company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Affinion
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Affinion
2.2 - Growth funds investing in similar companies to Affinion
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4 - Top valuation comps for Affinion
4.2 - Public trading comparable groups for Affinion
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