Company profile: ExactTarget
1.1 - Company Overview
Company description
- Provider of on-demand email marketing software solutions, offering a suite of one-to-one marketing applications that enable business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships; available in four editions.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to ExactTarget
250ok
HQ: United States
Website
- Description: Provider of an email analytics and deliverability platform offering advanced insights into performance, sender reputation, fraud protection (DMARC), and consumer engagement.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Grandata
HQ: United States
Website
- Description: Provider of data integration and consumer insights solutions that combine first-party and telco partner data to understand market trends and predict customer behavior. Offers the Social Universe platform, proprietary AI-driven analytics, privacy-preserving aggregated insights, and credit scoring models using mobile and social data to enhance financial inclusion.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Chasm
HQ: United States
Website
- Description: Provider of an online content marketing network that helps people and companies drive massive exposure to their content through an exclusive network of social influencers most likely to consume and share it, built on social reciprocity: if you share something for someone else, they share something for you.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Emarsys
HQ: Austria
Website
- Description: Provider of an AI-powered omnichannel customer engagement and marketing automation platform enabling personalized, one-to-one interactions across email, mobile, social, and web. Offerings include a personalization engine, customer lifecycle management, intelligence and analytics to predict and optimize campaign performance, and tools for cross-channel marketing at scale.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Emarsys company profile →
Postano
HQ: United States
Website
- Description: Provider of a real-time visual marketing platform that finds and curates the best social fan content, helping brands deepen relationships with customers through insight and brilliant brand experiences.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Postano company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for ExactTarget
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to ExactTarget
2.2 - Growth funds investing in similar companies to ExactTarget
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4 - Top valuation comps for ExactTarget
4.2 - Public trading comparable groups for ExactTarget
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