Company profile: Promoty
1.1 - Company Overview
Company description
- Provider of an influencer marketing CRM for brands and agencies to manage influencer relationships, campaigns, and branded content. Offers tools to organize current and potential influencers with boards and labels, global search across 250M creators, detailed analytics on engagement, growth and audience demographics, and Instagram content tracking for posts, stories and reels with campaign statistics.
Products and services
- Influencer CRM: Modular system to add current and potential influencers, architect boards and columns, apply labels for filtering, and centralize collaborations and branded content for campaign management
- Influencer Search: Global-scale discovery engine that locates relevant creators from a worldwide database of over 250 million influencers to support influencer marketing campaigns
- Detailed Influencer Analytics: Granular profile metrics deliver engagement, follower growth, and audience demographics for every influencer to assess profiles using per-creator data
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Promoty
Street Context
HQ: Canada
Website
- Description: Provider of email intelligence purpose-built for global capital markets.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Distribion
HQ: United States
Website
- Description: Provider of web-based marketing solution software that enables marketers to manage the complex needs of distributed marketing organizations through a single integrated platform, empowering producers and franchises with dynamic customization of corporate collateral.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Chartbeat
HQ: United States
Website
- Description: Provider of a content intelligence platform for publishers that measures and monetizes audience attention and engagement on page content and advertising. Offers real-time and historical editorial analytics across desktop, social, and mobile; dashboards for interactions and conversions; headline and image testing; video engagement insights; and email reports with auto-generated insights.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Addvocate
HQ: United States
Website
- Description: Provider of a cloud-based employee advocacy and social sharing platform that helps businesses track employees' social voices, enable social selling, engage buyers, drive sales, and support social marketing, brand awareness, collaboration, and social workforce management.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Obviously
HQ: United States
Website
- Description: Provider of full-service influencer marketing solutions, managing end-to-end, industry-specific campaigns, including influencer identification and selection, content creation, and community building. Offers a platform to identify brand partners, track progress, scale campaigns, and measure success.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Obviously company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Promoty
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Promoty
2.2 - Growth funds investing in similar companies to Promoty
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4 - Top valuation comps for Promoty
4.2 - Public trading comparable groups for Promoty
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