Company profile: WDA
1.1 - Company Overview
Company description
- Provider of mobile advertising and content products, offering a mobile marketing platform that helps consumer and media brands achieve objectives in mobile media, from measurement-rich app marketing to audience-driven brand messaging. Flagship Impulse Mobile Command Center serves advertisers and their agencies.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to WDA
Adspert
HQ: Germany
Website
- Description: Provider of AI-powered PPC optimization tools for e-commerce on Amazon, eBay, Google and Bing. Offers Amazon PPC optimization (Sponsored Products, Sponsored Brands, Sponsored Display), eBay Promoted Listings Advanced optimization, Google Ads search campaign optimization (excluding display network activation), Bing Ads optimization with automated bid management and performance analysis, cross-platform optimization and scenario analysis.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Adspert company profile →
Mobkoi
HQ: United Kingdom
Website
- Description: Provider of mobile advertising technology, quality creative and polite ad placement for brands, publishers and end users; part of The Brandtech Group (formerly You & Mr Jones).
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Mobkoi company profile →
DC Storm
HQ: United Kingdom
Website
- Description: Provider of performance measurement tools, analysis and reporting for digital businesses, delivering Measured Success to power great decisions and drive success. Since 2004, known for tailored solutions responding to client and industry needs across ad-tech, advertising and online marketing.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full DC Storm company profile →
Adscend Media
HQ: United States
Website
- Description: Provider of pay-for-performance ad network solutions, offering publishers innovative content monetization to maximize revenues from premium content, and enabling advertisers to buy inventory on high-engagement advertising solutions on a pay-for-performance basis.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Adscend Media company profile →
Julep
HQ: Germany
Website
- Description: Provider of AdTech platforms for podcast monetization, hosting and distribution, enabling advertisers to place ads in podcasts and reach thousands of unique and defined audience segments, and enabling publishers to edit, optimize and distribute podcasts.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Julep company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for WDA
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to WDA
2.2 - Growth funds investing in similar companies to WDA
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4 - Top valuation comps for WDA
4.2 - Public trading comparable groups for WDA
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