Company profile: Invidi
1.1 - Company Overview
Company description
- Provider of software applications for addressable targeted advertising, including Advatar for set-top boxes matching ads to viewer characteristics across live TV, VOD, OTT, and mobile; Edge for delivering ads across linear and digital with unified reporting and analytics; Pulse for managing and optimizing ad delivery across direct and programmatic on IP-connected devices; and Conexus for self-service campaign management across distributors.
Products and services
- INVIDI Edge: Enterprise-grade platform delivering addressable ads across linear and digital mediums, offering unified reporting and analytics
- INVIDI Pulse: Programmatic-ready service that manages, serves, and optimizes ad delivery across direct and programmatic sales channels on IP-connected devices
- INVIDI Advatar: Cross-platform application that delivers addressable targeted ads and marketing messages by matching ads to viewer characteristics across live TV, VOD, OTT, mobile, and facilitates digital tier sales
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Invidi
Booxmedia
HQ: Finland
Website
- Description: Provider of scalable, high-performance cloudTV solutions for service providers and media companies, delivering an end2end, patent pending solution that covers all media types, business models and delivery platforms, plus tools including AminoOS, Amino Engage, Amino Orchestrate, H200 Series media players, Operator-Ready Android TV, and Next-gen Linux for video delivery, device management, and digital signage.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Netflix
HQ: United States
Website
- Description: Provider of subscription-based online streaming services offering TV shows, movies, documentaries, anime, and exclusive Netflix originals across smart TVs, gaming consoles, PCs, Macs, mobiles, and tablets. Features include offline downloads on iOS and Android, a dedicated kids profile with parental controls, and gift cards; services span international and domestic streaming and domestic DVD.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Omnia Media
HQ: United States
Website
- Description: Provider of digital studio and talent network services, representing 500+ gaming creators with 3B+ monthly views; produces and distributes original YouTube series (e.g., The Sidemen Show, The Squad); owns content brands BCC Gaming, Arcade Cloud, Wisecrack; delivers branded content and social activations with programmatic media; and runs a music-focused YouTube network helping independent artists grow, monetize, and manage rights.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Omnia Media company profile →
VideoSurf
HQ: United States
Website
- Description: Provider of video discovery technology that combines social insights with patented computer vision and audio recognition to discover, search and identify videos on any device, helping consumers find what to watch.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full VideoSurf company profile →
Xstream
HQ: Denmark
Website
- Description: Provider of an online video management solution for OTT and TV Everywhere. Offers MediaMaker, a video management system to ingest, manage, monetize, encrypt, encode and deliver internet TV to any connected device, plus applications that deliver content to set-top boxes, connected TVs, tablets and smartphones.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Xstream company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Invidi
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Invidi
2.2 - Growth funds investing in similar companies to Invidi
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4 - Top valuation comps for Invidi
4.2 - Public trading comparable groups for Invidi
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