Company profile: Purple Carrot
1.1 - Company Overview
Company description
- Provider of plant-based meal delivery services offering meal kits with pre-measured ingredients and recipes, fresh prepared meals ready to heat in under 5 minutes, less prep meals requiring minimal preparation, frozen meals, and customizable gift boxes including meal kits, prepared meals, and grocery items; ships healthy whole food plant-based ingredients and recipes to busy, health-conscious people.
Products and services
- Fresh, Prepared Meals: Ready-to-eat, whole-food plant-based dishes engineered for rapid convenience, heat in under 5 minutes for busy, health-conscious people seeking fast, nutritious meals
- Meal Kits: Whole-food plant-based, pre-measured ingredient assemblies that deliver healthy components and step-by-step recipes, enabling at-home cooking of delicious plant-based meals shipped directly to busy, health-conscious people
- Less Prep Meals: Minimal-prep plant-based dishes created to reduce preparation, cooking, and cleaning time, streamlining home meal-making while retaining whole-food plant-based ingredients for convenience-driven households
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Purple Carrot
Tabesto
HQ: France
Website
- Description: Provider of touch tablet solutions for restaurants that simplify order taking and billing to improve the customer experience.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Tabesto company profile →
Revolution
HQ: United States
Website
- Description: Provider of SaaS digital ordering solutions for hospitality and restaurant companies, including a unified omni-channel platform integrating online, mobile, voice, and Google Food Ordering with POS; off-premise ordering with third-party marketplace insertion and group reservations; integrated delivery via partners without extra tablets; plus reporting, business intelligence, and analytics.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Revolution company profile →
Veganz
HQ: Germany
Website
- Description: Provider of plant-based foods, offering vegan chocolates and candy bars (Choc Bar Creamy Caramel, Roasted Tafeln), protein choc bars, meat and sausage alternatives made from soy and seitan, Mililk Oat Barista, and soy granules. Veganz has developed more than 160 products including sweets, snacks, essentials, functional foods, and alternatives to meat and fish.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Veganz company profile →
Ritual
HQ: Canada
Website
- Description: Provider of a social ordering app that leverages networks of co-workers and colleagues to enable fast, easy mobile order and pay with pickup at a wide variety of local restaurants and coffee shops.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Ritual company profile →
ChefSteps
HQ: United States
Website
- Description: Provider of culinary education, entertainment, and technology through connected cooking devices and content. Offers Joule Oven with app-based precise temperature control and automation, Joule Turbo Sous Vide with dynamic algorithms, and Control Freak Home precision induction cooktop. Provides Studio Pass subscription with exclusive recipes, guides, and classes, plus tools and visual guides to help cooks connect and improve.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full ChefSteps company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Purple Carrot
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Purple Carrot
2.2 - Growth funds investing in similar companies to Purple Carrot
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4 - Top valuation comps for Purple Carrot
4.2 - Public trading comparable groups for Purple Carrot
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