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Company profile: Mabaya

1.1 - Company Overview

Mabaya Logo

Mabaya

Headquarter: Israel
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of SaaS retail media technologies enabling online retailers and marketplaces to monetize traffic via an Ad-Exchange and white-label self-service platform. Offerings include Sponsored Product Ads, Sponsored Brand Ads, Sponsored Brand Video Ads, Offsite Ads, and Reserved Sponsored Products ads, allowing brands and sellers to bid for premium placements and in-site promotions.

Products and services

  • Retail Media Platform: White-label, self-service system that lets sellers and brands bid for premium online store placements, operating as an ad-exchange to monetize traffic via in-site promotions
  • Sponsored Product Ads: In-site, targeted ad components that let sellers promote products within retailer and marketplace listings, increasing visibility and sales through promoted placements
  • Reserved Sponsored Products (RSP) Ads: Fixed-fee, exclusive placements for specific keywords or categories, guaranteeing top search positions and sustained visibility for brands within the retailer site

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Mabaya

BlueRush Logo

BlueRush

HQ: Canada Website
  • Description: Provider of a personalized, interactive video platform (IndiVideo) that transforms data into videos to educate and engage audiences throughout the customer lifecycle and sales journey. Enables Sales, Marketing, and Communications teams to build, integrate, and securely distribute videos that present specific information in an easy-to-understand format, enhancing engagement and driving actions.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full BlueRush company profile →
Sub(x) Logo

Sub(x)

HQ: United Kingdom Website
  • Description: Provider of AI-based machine learning solutions for online customer acquisition, offering a marketing tool that automatically converts raw data from user behavior and marketing interactions into algorithm-friendly formats, reducing data preparation and associated costs for businesses of any size.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Sub(x) company profile →
BrightFunnel Logo

BrightFunnel

HQ: United States Website
  • Description: Provider of predictive, actionable revenue insights for B2B marketers, enabling CMOs and their teams to understand the future revenue impact of each decision and align marketing plans with business priorities; predictive from day one to help prove results and plan future actions.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full BrightFunnel company profile →
Return Path Logo

Return Path

HQ: United States Website
  • Description: Provider of email deliverability expertise, data, and insights that help marketers optimize their email marketing, drive more response, and increase revenue, in partnership with best-in-class email service providers.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Return Path company profile →
Manifest Commerce Logo

Manifest Commerce

HQ: United States Website
  • Description: Provider of an automated product advertising platform for retailers that uses product feeds to determine and promote the right products to the right customers across channels like Facebook and Google, optimizing large catalogs beyond retargeting; used to optimize over 14 million products in 4 billion ads and generate over $70 million in ROI-positive revenue.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Manifest Commerce company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Mabaya

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Buyer group 1: ████████ ████████

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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Mabaya

2.2 - Growth funds investing in similar companies to Mabaya

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4 - Top valuation comps for Mabaya

4.2 - Public trading comparable groups for Mabaya

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4.3 - M&A Transactions similar to Mabaya

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Mabaya

What does Mabaya do?

Mabaya is a provider of SaaS retail media technologies enabling online retailers and marketplaces to monetize traffic via an Ad-Exchange and white-label self-service platform. Offerings include Sponsored Product Ads, Sponsored Brand Ads, Sponsored Brand Video Ads, Offsite Ads, and Reserved Sponsored Products ads, allowing brands and sellers to bid for premium placements and in-site promotions.

Who are Mabaya's competitors?

Mabaya's competitors and similar companies include BlueRush, Sub(x), BrightFunnel, Return Path, and Manifest Commerce.

Where is Mabaya headquartered?

Mabaya is headquartered in Israel.

How many employees does Mabaya have?

Mabaya has 1,000 employees 🔒.

When was Mabaya founded?

Mabaya was founded in 2010 🔒.

What sector and industry vertical is Mabaya in?

Mabaya is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Mabaya

Who are the top strategic acquirers in Mabaya's sector and industry

Top strategic M&A buyers and acquirers in Mabaya's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Mabaya?

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Financial Investors investing in Mabaya's sector and industry vertical

Which are the top PE firms investing in Mabaya's sector and industry vertical?

Top PE firms investing in Mabaya's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Mabaya's sector and industry vertical?

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Who are the top growth equity funds investing in companies in Mabaya's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Mabaya include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Mabaya's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Mabaya?

The key public trading comparables and valuation benchmarks for Mabaya include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Mabaya for public valuation benchmarks?

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What are recent M&A transactions in Mabaya's sector and industry vertical?

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What are recent capital raises and funding rounds in Mabaya's' sector and industry vertical?

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