Company profile: Shape
1.1 - Company Overview
Company description
- Provider of PPC budget management and automation software for digital marketing professionals, syncing with Google Adwords, BingAds, and Facebook Ads. Products include Shape PPC Software for cross-network budget control; CruiseControl for AI-driven daily budget alignment; AutoPilot Modes for pacing and overspend prevention; Budget Pacer for data-driven daily suggestions; and Budget Booster to capture lost spend.
Products and services
- AutoPilot Modes: Automated budget pacing modes that manage campaign statuses and adjust daily budgets to prevent overspending across PPC campaigns
- CruiseControl: AI-driven tool that automatically adjusts daily PPC budgets to align with target spending goals across Google Ads, BingAds, and Facebook Ads
- Shape PPC Software: Multi-network platform that manages and automates PPC budgets, enabling analysts to control ad spend and performance through intelligent automation, integration, collaboration across Google Ads, BingAds, Facebook Ads.
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Shape
IGonics
HQ: Jamaica
Website
- Description: Provider of software consulting services specializing in web and mobile application development, analytics and modelling, enterprise blockchain, and the Internet of Things.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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View full IGonics company profile →
PulsePoint
HQ: United States
Website
- Description: Provider of advanced data- and technology-driven programmatic solutions for healthcare organizations to personalize information, accelerate healthcare marketing, and improve outcomes, helping organizations improve how they provide care, education and support.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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VideoStorm
HQ: United States
Website
- Description: Provider of a creative-led, data-fed digital marketing platform offering patented interactive video experiences that transform video content into immersive ad units and capture first-party data. Products include VideoStorm for interactive ads, StormTracker for first-party data on interests and intentions, RainMaker for in-ad shopping, ScanStorm for enhanced QR codes, and ForeCaster for shoppable QR codes in video.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full VideoStorm company profile →
ZoomRank
HQ: United States
Website
- Description: Provider of enterprise SEO analytics and an enterprise leader in SEO analytics.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full ZoomRank company profile →
Redpoint Global
HQ: United States
Website
- Description: Provider of marketing software for business-to-consumer companies, delivering data management and customer engagement technology. Solutions include data pipeline creation for CDPs, data warehouses, data lakes, cloud databases, and on-premises applications; orchestration of hyper-personalized, cross-channel journeys; and real-time interactions to improve customer satisfaction, revenue, and brand consistency.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Redpoint Global company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Shape
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Shape
2.2 - Growth funds investing in similar companies to Shape
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4 - Top valuation comps for Shape
4.2 - Public trading comparable groups for Shape
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