Company profile: Fulcrum
1.1 - Company Overview
Company description
- Provider of a product-led success platform for B2B SaaS that grows net revenue retention by automatically spotting outcome-focused customer segments and enabling adaptable in-product engagement. Solutions include digital customer success, automated and adaptive segmentation with real-time personalization, personalized messaging, goal setting, and ROI scorecards to track customer objectives.
Products and services
- Product-Led Success: architects an enterprise-grade strategy that automates customer segmentation, triggers in-product engagement, and tracks customer objectives with ROI scorecards to proactively grow net revenue retention for low-touch customers
- Digital Customer Success: constructs an automation-driven system scaling success by minimizing human intervention, leveraging customer data for segmentation, goal setting, and personalized messaging
- Adaptive Segmentation: engineers an AI-driven, real-time personalization component delivering highly targeted communications from user context and preferences
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Fulcrum
NinjaOutreach
HQ: United States
Website
- Description: Provider of an online platform and blog offering marketing, advertising, and professional services, including fast prospecting, simple e-mail integration, list management, social media, SEO data, analytics, and reporting, enabling users to search for people with influence.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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ChannelPilot
HQ: Germany
Website
- Description: Provider of an innovative cloud-based product data management tool for online shops, agencies and brands. Offers feed management to over 2,500 channels, marketplace integrations, product data optimization, KPI-based performance strategies, market price analysis, and dynamic pricing to automate control of products and prices across channels.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Zift Solutions
HQ: United States
Website
- Description: Provider of the ZiftONE enterprise channel management platform that manages channel partnerships from onboarding through sales, automates sales, marketing, and operational processes, enhances channel partner productivity and program profitability, integrates seamlessly with established systems and infrastructure, and delivers Partner Relationship Management capabilities.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Zift Solutions company profile →
Emailcenter
HQ: United Kingdom
Website
- Description: Provider of email and SMS marketing technology and expertise to implement retention-focused and behavioural marketing programs. Offers Maxemail by Xtremepush for campaign automation, dual-channel targeting, data management, and API integration, plus managed email marketing services and platform training and telephone support.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Emailcenter company profile →
TeleMessage
HQ: Israel
Website
- Description: Provider of on-premises and cloud messaging solutions, including mobile archiving of SMS, MMS, voice calls and messaging apps (WhatsApp, WeChat, Telegram, Signal); secure enterprise and healthcare messaging (HIPAA-compliant); mass messaging across SMS, MMS, voice, fax, email and apps; Salesforce mobile communication add-on; and voice recording/archiving for regulatory compliance.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full TeleMessage company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Fulcrum
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Fulcrum
2.2 - Growth funds investing in similar companies to Fulcrum
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4 - Top valuation comps for Fulcrum
4.2 - Public trading comparable groups for Fulcrum
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