Company profile: RepTrak
1.1 - Company Overview
Company description
- Provider of reputation data and insights through an enterprise, cloud-based platform and subscription service that measures stakeholder perceptions and provides ongoing performance insights on corporate reputation, brand, and ESG. Offers the RepTrak Platform, RepTrak API, RepTrak Brand, RepTrak ESG, RepTrak Advisory, and Reputation Upgrades.
Products and services
- RepTrak Platform: Cloud-based platform that measures stakeholder perceptions and delivers performance insights on corporate reputation, brand, and ESG using the proprietary RepTrak model, the global standard across industries and geographies
- RepTrak ESG: Proprietary RepTrak model-powered product that monitors ESG Scores to quantify how social and environmental initiatives impact corporate reputation, delivering insights aligned with the global measurement standard
- RepTrak Brand: Proprietary RepTrak model-powered product that produces Brand Scores to quantify how brand strength influences and enhances corporate reputation, delivering insights comparable across industries and geographies
Key contacts
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Financial details
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1.2 - Competitors and similar companies to RepTrak
Textbroker
HQ: United States
Website
- Description: Provider of an online marketplace for on-demand, unique written content, connecting customers with a network of more than 200,000 freelance authors. Supports nine languages, including German, French, Italian, Dutch, Portuguese, Brazilian Portuguese, Spanish, UK English and US English.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Vesta
HQ: United States
Website
- Description: Provider of social media marketing platforms that amplify brands' social conversation, activate trusted reviews and recommendations, trigger consumer action through the path to purchase, and enable brands to identify influencers and amplify advocacy.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
View full Vesta company profile →
Loyalty Matrix
HQ: United States
Website
- Description: Provider of marketing and advertising services. Founded in 2001 and based in San Francisco, California; as of April 24, 2007, acquired by Responsys Inc.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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SalesDirector.ai
HQ: United States
Website
- Description: Provider of a revenue intelligence platform linking people, activity, and engagement across the buying journey, offering automated sales activity capture and insights, proactive reminders and forecasts, customer success analytics with risk and sentiment scoring, contact enrichment via signature capture, sales data automation, and dashboards integrated with Salesforce, Dynamics, Tableau, Domo, Power BI, Einstein, and Google Data Studio.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full SalesDirector.ai company profile →
Thrive Themes
HQ: Switzerland
Website
- Description: Provider of an all-in-one marketing suite for WordPress, offering plugins to build websites, generate leads, create quizzes, sell courses, and run scarcity campaigns. Products include Thrive Suite, Thrive Architect, Thrive Leads, Thrive Quiz Builder, Thrive Apprentice, and Thrive Ultimatum.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Thrive Themes company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for RepTrak
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to RepTrak
2.2 - Growth funds investing in similar companies to RepTrak
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4 - Top valuation comps for RepTrak
4.2 - Public trading comparable groups for RepTrak
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