Company profile: Mobiniti
1.1 - Company Overview
Company description
- Provider of a mobile marketing platform that helps businesses acquire customers’ mobile numbers and demographic data and engage them via SMS/MMS. Offers mass texting, growth tools (opt-in pages, embedded forms, QR codes), engagement tools (campaigns, contests, personalized messaging), automation with integrations, reporting tools, and whitelabel solutions.
Products and services
- Mass Texting: MMS-enabled platform that delivers mass SMS/MMS broadcasts to large customer groups efficiently via mobile, supporting high-volume outreach for brand engagement and re-marketing
- Automation Tools: System-integrated tools that automate SMS marketing workflows and synchronize with existing systems for seamless operations, reducing manual effort and ensuring consistent, timely customer messaging
- Growth Tools: Opt-in-driven components that architect subscriber list expansion using opt-in pages, embedded forms, and QR codes to acquire mobile numbers and demographic data for re-marketing
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Mobiniti
Path to Scale
HQ: United States
Website
- Description: Provider of a revenue performance management application used by organizations to report on lead-to-customer metrics, measure campaign ROI, and identify optimal formulas for customer acquisition success.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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SmartFocus
HQ: United Kingdom
Website
- Description: Provider of omni-channel marketing and personalization solutions, delivering computer consultancy and software development, marketing, and support. Offerings include Actito; a customer data platform, marketing automation, content hub, and marketing analytics; and smartSERVER, an integrated server platform supporting communities of marketers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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EmailBidding
HQ: Portugal
Website
- Description: Provider of an email marketing advertising platform that connects advertisers and publishers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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oVertone
HQ: United States
Website
- Description: Provider of an online listening system that analyzes the world’s online conversations to deliver consumer insights, brand performance metrics, and market intelligence, enabling social media analytics and customer listening for brand-name companies.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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USADATA
HQ: United States
Website
- Description: Provider of data enrichment and targeting technology, offering data enhancement and cleaning; customer analytics and insights; multi-location digital marketing with built-in business rules and branding guidelines; media buying and optimization; end-to-end paid search management; and mixed reality experiences to enhance engagement and reduce anxiety, powered by data-driven modules and APIs configurable for mobile apps.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Mobiniti
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Mobiniti
2.2 - Growth funds investing in similar companies to Mobiniti
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4 - Top valuation comps for Mobiniti
4.2 - Public trading comparable groups for Mobiniti
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