Company profile: Loomly
1.1 - Company Overview
Company description
- Provider of a collaborative social media management platform for marketing teams to manage brand communication: manage assets in a Library; fuel storytelling with Post Ideas; create and optimize posts with Post Builder and Post Optimization Tips; use post mockups, approval workflows, and custom roles; schedule natively; analyze performance; categorize and manage hashtags; and access client onboarding guide and tutorials.
Products and services
- Social Media Management Platform: Enterprise-grade platform that architects, optimizes, schedules, and analyzes social content across channels, managing brand assets in Library, fueling Post Ideas, offering Post Optimization Tips, Mockups, Approval Workflows, and Native Scheduling
- Advanced Collaboration: Role-based collaboration system that delivers approval workflows and custom roles to control brand messaging via Post Mockups, enabling cohesive teamwork within a centralized collaborative environment
- Post Builder: Modular post creation tool that architects social posts with alt text and cover images, then schedules publication across channels, centralizing drafting and timing within one collaborative interface
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Loomly
Integrasco
HQ: Norway
Website
- Description: Provider of social media analytics and tools for leading global brands, with its own web crawling and end-to-end data quality control to ensure data integrity, recency, and completeness.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Integrasco company profile →
Treasure Data
HQ: United States
Website
- Description: Provider of a cloud-based data analytics platform for data management, storing and analyzing multi-structured web, application, mobile, and sensor data. Offers a CDP to unify, manage, and activate customer data, with schemaless ingestion, AI/ML for insights, audience segmentation, and cross-channel journey orchestration.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Planoly
HQ: United States
Website
- Description: Provider of a visual social media planning and management platform to manage, plan, and schedule content across Instagram, TikTok, YouTube, Facebook, and more. Features include auto-posting grid posts, Carousels, Reels, Stories; saving and organizing ideas and hashtags; cross-platform repurposing; a TikTok planner; a YouTube planner; Facebook planning; and Snipfeed link-in-bio and creator monetization storefront.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Planoly company profile →
Pep Promotions
HQ: United States
Website
- Description: Provider of project management and procurement services for shopper marketing promotions in the US, offering end-to-end campaign management, e-procurement via pepconnect, sourcing solutions, commercial print procurement, point-of-purchase display management, and coordination of digital marketing campaigns including coupons, sweepstakes, and influencer programs.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Pep Promotions company profile →
Marketing Analytics
HQ: United States
Website
- Description: Provider of analytics.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Marketing Analytics company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Loomly
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Loomly
2.2 - Growth funds investing in similar companies to Loomly
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4 - Top valuation comps for Loomly
4.2 - Public trading comparable groups for Loomly
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