Company profile: MSQ
1.1 - Company Overview
Company description
- Provider of integrated marketing and communications services via a joined-up community of agencies, including advertising, public relations, brand strategy, direct and digital marketing, and research. Offers B2B growth models, AI/ML-driven data insights and martech, digital commerce experiences, media optimization, content studios, and sustainability consultancy to help build High EQ brands.
Products and services
- MSQ Data: AI-enabled data analysis that engineers insight and martech components to solve brand challenges and identify opportunities, leveraging machine learning for action-oriented marketing decisions
- MSQ Media: Platform-based proprietary media assemblies that employ a Zero Based Media method to optimize media investments and integrate capabilities for comprehensive brand support
- MSQ B2B: Platform-integrated marketing systems that build growth models for B2B clients by combining technology, data, and media platforms with deep marketing expertise
Key contacts
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Financial details
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1.2 - Competitors and similar companies to MSQ
Brave Bison
HQ: United Kingdom
Website
- Description: Provider of a cloud-based video distribution and monetisation network that simplifies the distribution of live and on-demand video to TV-scale audiences in the fragmented online video world with an 'upload once commercialise anywhere' platform.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Precision Strategies
HQ: United States
Website
- Description: Provider of integrated strategy and marketing services for enterprises, offering strategic communications (media relations, message development, crisis management), digital and social campaigns, data and analytics, video and creative, branding, advertising, mobilization and campaigns, and events and experiential marketing.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Precision Strategies company profile →
Bambu PR
HQ: Spain
Website
- Description: Provider of communications agency services specializing in public relations, social media, events, and content creation.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Bambu PR company profile →
Post Intelligence
HQ: United States
Website
- Description: Provider of an AI-based social media assistant that builds a personalized deep learning model to learn users’ posting topics and audience response, suggest content and optimal posting times, and help grow followers, plus an automatic Instagram likes service that generates varied likes for new posts.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Post Intelligence company profile →
Smile Wanted
HQ: France
Website
- Description: Provider of a curated advertising marketplace and performance-driven, cookieless proprietary technology operating in real time. Offers Smile Studio for creative development of ad formats and solutions, including video in-stream formats, display, social native, and video carousel formats focused on privacy and performance.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Smile Wanted company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for MSQ
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to MSQ
2.2 - Growth funds investing in similar companies to MSQ
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4 - Top valuation comps for MSQ
4.2 - Public trading comparable groups for MSQ
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