Company profile: Octoly
1.1 - Company Overview
Company description
- Provider of influencer marketing solutions to automate and scale activations with a pre-vetted community of micro and nano-influencers. Offers the Skeepers all-in-one influencer solution to manage and launch large-scale campaigns via a single interface, a personal profile feature, automated UGC collection and rights management, shoppable content on product pages, and real-time analytics via API integration.
Products and services
- Skeepers All-in-One Marketing Influencer Solution: Enterprise-grade platform that manages and launches large-scale campaigns via a single interface, orchestrating collaborations with over 100,000 micro and nano influencers
- Real-Time Analytics: API-integrated engine that analyzes influencer marketing campaign results in real time, identifying areas for improvement based on connected performance data
- Influencer Marketing: Automation-driven system that activates collaborations with a large pre-vetted community of micro and nano influencers, accelerating product launches and seasonal promotions at scale
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Octoly
Union Metrics
HQ: United States
Website
- Description: Provider of in-depth social media analytics via SaaS tools for brands and agencies, enabling businesses, from small companies to the world's largest brands, to optimize social strategy on the channels that matter most; located in San Francisco, CA, with an office in Austin, TX.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Whitevector
HQ: Finland
Website
- Description: Provider of web-based social media measurement services enabling companies to monitor, analyze, and measure online discussions for brand management and marketing; main product: Chat Reports.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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TapInfluence
HQ: United States
Website
- Description: Provider of a data-led, tech-powered platform that unites content creators, influencers, and brands to build authentic relationships through meaningful content, facilitating real conversations between people and brands by tapping into digital influencers and their authentic, trusted content.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full TapInfluence company profile →
Atex
HQ: United Kingdom
Website
- Description: Provider of software systems and services for the media industry, backed by 37 years of continuous innovation and a commitment to quality, powering more than 800 prestigious, demanding and forward-thinking media companies worldwide.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Atex company profile →
Influential
HQ: United States
Website
- Description: Provider of an AI social data and conversion platform partnering with IBM Watson for influencer marketing and technology, leveraging a network of over 1 million social media influencers to power talent discovery, brand safety, and creative and execution services.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Influential company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Octoly
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Octoly
2.2 - Growth funds investing in similar companies to Octoly
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4 - Top valuation comps for Octoly
4.2 - Public trading comparable groups for Octoly
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