Company profile: myhotelshop
1.1 - Company Overview
Company description
- Provider of a hotel-focused digital marketing platform and services to increase direct bookings and revenue. Offerings include Demand Booster for campaign management, performance tracking and demand intelligence; metasearch marketing via Google Hotel Ads, TripAdvisor and Trivago; search and social advertising; website creation and optimization; analytics and coaching to tailor strategy and implementation.
Products and services
- Metasearch Marketing: A platform-integrated service linking hotel websites to Google Hotel Ads, TripAdvisor, and Trivago to grow direct revenue and reduce dependency on OTAs
- Demand Booster: An integrated digital marketing system for hotels maximizing direct bookings and ROAS through campaign management, performance tracking, and demand intelligence
- Search Engine Advertising: A performance-optimized program delivering targeted ads on Google Ads and Bing to enhance online visibility and increase direct bookings
Key contacts
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Financial details
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1.2 - Competitors and similar companies to myhotelshop
Inn-Flow
HQ: United States
Website
- Description: Provider of hotel accounting and management software for hoteliers, offering streamlined accounting with real-time financial data, automated labor management, payroll processing, AI-supported bookkeeping, procurement tools to track inventory and monitor expenses, and sales automation to track activity and focus on key accounts.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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Fourth
HQ: United Kingdom
Website
- Description: Provider of cloud-based cost control solutions for the hospitality industry, offering HR & Payroll automation; HotSchedules for scheduling, forecasting, and engagement with on-demand pay; Inventory Management to reduce COGS; Recipe & Menu Engineering for pricing, portions, margins, and allergen/nutrition publishing; Earned Wage Access (Fuego); and AI Forecasting using historical sales data, events, and other factors.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Hotel Perfect
HQ: United Kingdom
Website
- Description: Provider of hotel management software for hoteliers, combining collective experience and extensive knowledge of technology to deliver an all-encompassing hospitality package, provided by hospitality people.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Hotel Perfect company profile →
Hotel Ninjas
HQ: Spain
Website
- Description: Provider of cloud-based hotel management applications enabling hoteliers to control their properties. Offers an integrated cloud application combining key technologies a hotel manager needs. Built on Salesforce's Force.com platform, leveraging its cloud technology and a hospitality-tailored CRM.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Hotel Ninjas company profile →
Aptech
HQ: United States
Website
- Description: Provider of business intelligence, enterprise planning, financial and operations technology solutions and services for the hospitality industry. Based in Pittsburgh, Pennsylvania; incorporated in 1970.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Aptech company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for myhotelshop
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to myhotelshop
2.2 - Growth funds investing in similar companies to myhotelshop
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4 - Top valuation comps for myhotelshop
4.2 - Public trading comparable groups for myhotelshop
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