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Company profile: Sports Alliance

1.1 - Company Overview

Sports Alliance Logo

Sports Alliance

Headquarter: United Kingdom
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of fan data management and marketing services for sports organizations, offering Orange Box, a proprietary platform that unifies and manages fan data for personalized communication; Marketing & CRM tools for multi-channel engagement; Single Sign On for digital identity; a Loyalty Engine for rewards; and a Campaign Assistant for campaign execution support.

Products and services

  • Marketing & CRM: A multi-channel suite tailored specifically for the sports industry that manages customer relationships and executes marketing across multiple channels
  • Orange Box: A proprietary data platform that unifies and manages fan data for sports organizations, enabling personalized communication and data-driven strategies
  • Loyalty Engine: A points-or-cash-based system that rewards fans for interactions and transactions to increase engagement and retention

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Sports Alliance

Lightspeed Golf Logo

Lightspeed Golf

HQ: Canada Website
  • Description: Provider of web- and cloud-based solutions that connect golfers with courses, offering online tee-time booking at over 1,800 partner courses, golf course discovery, deals and special offers, and a mobile app. For courses, offers a fully integrated cloud CRM, going beyond simple tee-time processing to facilitate interactions with players.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Lightspeed Golf company profile →
Sports Systems Logo

Sports Systems

HQ: United States Website
  • Description: Provider of online solutions to better manage VIPs at global sporting events, delivering event technology innovations to professional and college sports teams and leagues, and Fortune 500 corporate sponsors and their agencies.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Sports Systems company profile →
Protracer Logo

Protracer

HQ: Sweden Website
  • Description: Provider of ball-tracking and visualization technology for golf, delivering software that tracks ball flight in camera feeds for sports broadcasters and systems for golf practice facilities and driving ranges, including Toptracer Range, Toptracer Coach, Toptracer Indoor, a cloud-based range management portal, a mobile app for practice data and games, and interactive experiences like Angry Birds on Toptracer Range.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Protracer company profile →
Boost Sport Logo

Boost Sport

HQ: United States Website
  • Description: Provider of AI-powered team and player analytics for coaching staffs, leveraging data from videos of games, competitive scenarios, and drills to deliver clear takeaways, player ratings, and player comparisons. Founded in 2016 and based in Seattle, Washington.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Boost Sport company profile →
Athletes of Valor Logo

Athletes of Valor

HQ: United States Website
  • Description: Provider of support to help veterans transition from service to career by leveraging the power of collegiate sports.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Athletes of Valor company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Sports Alliance

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Sports Alliance

2.2 - Growth funds investing in similar companies to Sports Alliance

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4 - Top valuation comps for Sports Alliance

4.2 - Public trading comparable groups for Sports Alliance

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4.3 - M&A Transactions similar to Sports Alliance

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Sports Alliance

What does Sports Alliance do?

Sports Alliance is a provider of fan data management and marketing services for sports organizations, offering Orange Box, a proprietary platform that unifies and manages fan data for personalized communication; Marketing & CRM tools for multi-channel engagement; Single Sign On for digital identity; a Loyalty Engine for rewards; and a Campaign Assistant for campaign execution support.

Who are Sports Alliance's competitors?

Sports Alliance's competitors and similar companies include Lightspeed Golf, Sports Systems, Protracer, Boost Sport, and Athletes of Valor.

Where is Sports Alliance headquartered?

Sports Alliance is headquartered in United Kingdom.

How many employees does Sports Alliance have?

Sports Alliance has 1,000 employees 🔒.

When was Sports Alliance founded?

Sports Alliance was founded in 2010 🔒.

What sector and industry vertical is Sports Alliance in?

Sports Alliance is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Sports Alliance

Who are the top strategic acquirers in Sports Alliance's sector and industry

Top strategic M&A buyers and acquirers in Sports Alliance's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Sports Alliance?

Top strategic M&A buyers groups and sectors for Sports Alliance include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Sports Alliance's sector and industry vertical

Which are the top PE firms investing in Sports Alliance's sector and industry vertical?

Top PE firms investing in Sports Alliance's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Sports Alliance's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Sports Alliance's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Sports Alliance's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Sports Alliance include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Sports Alliance's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Sports Alliance?

The key public trading comparables and valuation benchmarks for Sports Alliance include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Sports Alliance for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Sports Alliance with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Sports Alliance's sector and industry vertical?

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What are recent capital raises and funding rounds in Sports Alliance's' sector and industry vertical?

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