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Company profile: Primus

1.1 - Company Overview

Primus Logo

Primus

Headquarter: Sweden
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of outdoor camping stoves, cookware, drinkware, and accessories, manufacturing and supplying a wide range of products and offering repair services.

Products and services

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Key contacts

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Financial details

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1.2 - Competitors and similar companies to Primus

Breville Logo

Breville

HQ: Australia Website
  • Description: Provider of small electrical kitchen products and home appliances, including automatic and manual espresso machines for third wave specialty coffee, Nespresso machines (including Creatista), coffee grinders with stainless steel conical burrs and up to 60 grind settings, drip coffee makers like the Precision Brewer, the Vertuo Creatista with integrated steam wand, and microwaves such as the Combi Wave 3 in 1 with convection oven and air fryer functions.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Breville company profile →
Lynde Logo

Lynde

HQ: United States Website
  • Description: Provider of wholesale distribution services supplying pool and spa industry professionals with dependable water care supplies, chemicals, accessories, and equipment to support their businesses.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Lynde company profile →
Evolve Technologies Logo

Evolve Technologies

HQ: United States Website
  • Description: Provider of shower heads and adapters.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Evolve Technologies company profile →
SentrySafe Logo

SentrySafe

HQ: United States Website
  • Description: Provider of fire, water and fireproof, security, pistol, document, and portable safes that protect documents, valuables, and firearms from fire, water, theft, and burglary, offering organized, secure storage on-the-go.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full SentrySafe company profile →
Quest Leisure Logo

Quest Leisure

HQ: United Kingdom Website
  • Description: Provider of trade-only supply and support to the caravan, camping, garden centre, leisure, and outdoor pursuits sectors, supplying direct to the trade, not the general public, for over 25 years.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Quest Leisure company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Primus

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Buyer group 1: ████████ ████████

●● companies
Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Primus

2.2 - Growth funds investing in similar companies to Primus

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4 - Top valuation comps for Primus

4.2 - Public trading comparable groups for Primus

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4.3 - M&A Transactions similar to Primus

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Primus

What does Primus do?

Primus is a provider of outdoor camping stoves, cookware, drinkware, and accessories, manufacturing and supplying a wide range of products and offering repair services.

Who are Primus's competitors?

Primus's competitors and similar companies include Breville, Lynde, Evolve Technologies, SentrySafe, and Quest Leisure.

Where is Primus headquartered?

Primus is headquartered in Sweden.

How many employees does Primus have?

Primus has 1,000 employees 🔒.

When was Primus founded?

Primus was founded in 2010 🔒.

What sector and industry vertical is Primus in?

Primus is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Primus

Who are the top strategic acquirers in Primus's sector and industry

Top strategic M&A buyers and acquirers in Primus's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Primus?

Top strategic M&A buyers groups and sectors for Primus include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Primus's sector and industry vertical

Which are the top PE firms investing in Primus's sector and industry vertical?

Top PE firms investing in Primus's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Primus's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Primus's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Primus's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Primus include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Primus's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Primus?

The key public trading comparables and valuation benchmarks for Primus include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Primus for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Primus with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Primus's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Primus with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Primus's' sector and industry vertical?

Access recent funding rounds and capital raises in Primus's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

Ready to Find the Right Buyers?

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