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Company profile: BackWerk

1.1 - Company Overview

BackWerk Logo

BackWerk

Headquarter: Germany
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of retail baked goods, offering filled rolls, hot snacks (e.g., Caprese, chicken kebab, turkey ham omelet), sweet pastries (vanilla sticks, donuts, croissants), baked goods (pretzels, ciabatta, baguettes), and beverages (coffee, soft drinks, energy drinks), plus a franchise partner system to open and operate BackWerk stores. Founded in 2003 by Hans Limmer and Dirk Schneider; based in Essen, Nordrhein-Westfalen.

Products and services

  • Backwaren (Baked Goods): Delivers retail-grade varieties including pretzels, ciabatta, and baguettes, forming core bakery items central to BackWerk’s assortment
  • Belegte Brötchen (Filled Rolls): Supplies grab-and-go rolls with Gouda, egg, and turkey ham options, enabling fast purchase of filled bread products for immediate consumption
  • Heiße Snacks (Hot Snacks): Offers heated-service sandwiches with Caprese, chicken kebab, and turkey ham omelet fillings, furnishing hot handheld items tailored to warm consumption

Key contacts

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Financial details

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1.2 - Competitors and similar companies to BackWerk

Wyevale Garden Centres Logo

Wyevale Garden Centres

HQ: United Kingdom Website
  • Description: Provider of plants and garden care products, operating a national garden centre chain with 129 centres and an e-tailing platform.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Wyevale Garden Centres company profile →
Rocca 1794 Logo

Rocca 1794

HQ: Italy Website
  • Description: Provider of high-end jewelry and watch retail services in Italy, offering check-ups, full servicing and waterproof tests for watches, and guarantee certificates for jewelry.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Rocca 1794 company profile →
Hunkemöller Logo

Hunkemöller

HQ: The Netherlands Website
  • Description: Provider of women's lingerie, nightwear, shapewear, swimwear, sports bras and accessories, and a Curvy Collection for plus-size women. Offerings include bras, panties, sets, pajamas, nighties, slips, robes, control dresses, slips, tops, bodies, underwear solutions for dresses, and bridal lingerie for everyday wear and special occasions.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Hunkemöller company profile →
Kettner Logo

Kettner

HQ: Austria Website
  • Description: Provider of sporting goods, equipment, clothes, and bicycles for outdoor and leisure activities through retail.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Kettner company profile →
Afound Logo

Afound

HQ: Sweden Website
  • Description: Provider of discounted menswear and womenswear sold online and in stores, offering women's clothing and accessories with up to 70% off from popular brands; men's clothing and accessories including jewelry and bags with significant discounts; footwear such as sandals, boots, and mules; maternity wear from everyday styles to elegant dresses; and men's bags like backpacks and office bags.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Afound company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for BackWerk

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Buyer group 1: ████████ ████████

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Buyer group 2: ████████ ████████

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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to BackWerk

2.2 - Growth funds investing in similar companies to BackWerk

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4 - Top valuation comps for BackWerk

4.2 - Public trading comparable groups for BackWerk

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4.3 - M&A Transactions similar to BackWerk

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About BackWerk

What does BackWerk do?

BackWerk is a provider of retail baked goods, offering filled rolls, hot snacks (e.g., Caprese, chicken kebab, turkey ham omelet), sweet pastries (vanilla sticks, donuts, croissants), baked goods (pretzels, ciabatta, baguettes), and beverages (coffee, soft drinks, energy drinks), plus a franchise partner system to open and operate BackWerk stores. Founded in 2003 by Hans Limmer and Dirk Schneider; based in Essen, Nordrhein-Westfalen.

Who are BackWerk's competitors?

BackWerk's competitors and similar companies include Wyevale Garden Centres, Rocca 1794, Hunkemöller, Kettner, and Afound.

Where is BackWerk headquartered?

BackWerk is headquartered in Germany.

How many employees does BackWerk have?

BackWerk has 1,000 employees 🔒.

When was BackWerk founded?

BackWerk was founded in 2010 🔒.

What sector and industry vertical is BackWerk in?

BackWerk is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for BackWerk

Who are the top strategic acquirers in BackWerk's sector and industry

Top strategic M&A buyers and acquirers in BackWerk's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for BackWerk?

Top strategic M&A buyers groups and sectors for BackWerk include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in BackWerk's sector and industry vertical

Which are the top PE firms investing in BackWerk's sector and industry vertical?

Top PE firms investing in BackWerk's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in BackWerk's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in BackWerk's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in BackWerk's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to BackWerk include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in BackWerk's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for BackWerk?

The key public trading comparables and valuation benchmarks for BackWerk include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for BackWerk for public valuation benchmarks?

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What are recent M&A transactions in BackWerk's sector and industry vertical?

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What are recent capital raises and funding rounds in BackWerk's' sector and industry vertical?

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