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Company profile: LiquidM

1.1 - Company Overview

LiquidM Logo

LiquidM

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of modular cloud-based ad tech software enabling agencies, trading desks, and advertisers to run their ad tech infrastructure on a standardized, customizable open platform. Offers a self-service DSP for programmatic campaigns across formats and channels, automated bid price optimization, drag-and-drop mass ad creation, several pacing models, 18 targeting criteria, and premium support for greater efficiency and control.

Products and services

  • Self-Service DSP: A modular platform enabling advertisers to run programmatic campaigns across ad formats and channels on a customizable cloud, combining media, data, technology, and strategy for scalable reach and greater control
  • Automated Bid Price Optimization: An algorithmic component that optimizes bid prices in active advertising campaigns to maximize returns, automatically calibrating bids to deliver more efficiency and control
  • 18 Targeting Criteria: A granular targeting set including demographics and device types, enabling precise audience selection to reach the right users and support scalable campaigns on the standardized platform

Key contacts

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Financial details

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1.2 - Competitors and similar companies to LiquidM

Adknowledge Logo

Adknowledge

HQ: United States Website
  • Description: Provider of a long-tail advertiser marketplace, connecting advertisers with consumers across the long-tail web via multiple channels including email, search, domains, and social networks.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Adknowledge company profile →
Postclick Logo

Postclick

HQ: United States Website
  • Description: Provider of post-click automation technology to turn more ad clicks into conversions and increase return on ad spend, offering the Instapage landing page builder with 500+ layouts and AI content generation, experimentation tools (A/B testing, heatmaps, AI experiments), personalization for audiences and ad groups, AdMap for ad-to-page relevance, and collaboration tools.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Postclick company profile →
AdGent Digital Logo

AdGent Digital

HQ: United States Website
  • Description: Provider of proprietary display, social media, and tablet advertising platforms that deliver premium audiences for brands by working with leading publishers; a media and technology company with offices in the USA, Europe, and Asia, delivering brand messages to audiences worldwide.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full AdGent Digital company profile →
Teads Logo

Teads

HQ: United States Website
  • Description: Provider of a cloud-based omnichannel platform for programmatic digital advertising, integrating buy-side, sell-side, creative, and data optimization technologies. Enables advertisers to access inventory from top publishers across a global network of quality media with a focus on brand safety and efficiency.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Teads company profile →
Selectable Media Logo

Selectable Media

HQ: United States Website
  • Description: Provider of a platform enabling consumers to unlock digital content and services by interacting with brand advertising, giving advertisers a unique way to reach target audiences by providing access to content consumers most want; publishers across verticals can leverage the platform.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Selectable Media company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for LiquidM

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to LiquidM

2.2 - Growth funds investing in similar companies to LiquidM

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4 - Top valuation comps for LiquidM

4.2 - Public trading comparable groups for LiquidM

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4.3 - M&A Transactions similar to LiquidM

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About LiquidM

What does LiquidM do?

LiquidM is a provider of modular cloud-based ad tech software enabling agencies, trading desks, and advertisers to run their ad tech infrastructure on a standardized, customizable open platform. Offers a self-service DSP for programmatic campaigns across formats and channels, automated bid price optimization, drag-and-drop mass ad creation, several pacing models, 18 targeting criteria, and premium support for greater efficiency and control.

Who are LiquidM's competitors?

LiquidM's competitors and similar companies include Adknowledge, Postclick, AdGent Digital, Teads, and Selectable Media.

Where is LiquidM headquartered?

LiquidM is headquartered in United States.

How many employees does LiquidM have?

LiquidM has 1,000 employees 🔒.

When was LiquidM founded?

LiquidM was founded in 2010 🔒.

What sector and industry vertical is LiquidM in?

LiquidM is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for LiquidM

Who are the top strategic acquirers in LiquidM's sector and industry

Top strategic M&A buyers and acquirers in LiquidM's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for LiquidM?

Top strategic M&A buyers groups and sectors for LiquidM include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in LiquidM's sector and industry vertical

Which are the top PE firms investing in LiquidM's sector and industry vertical?

Top PE firms investing in LiquidM's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in LiquidM's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in LiquidM's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in LiquidM's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to LiquidM include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in LiquidM's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for LiquidM?

The key public trading comparables and valuation benchmarks for LiquidM include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for LiquidM for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for LiquidM with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in LiquidM's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for LiquidM with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in LiquidM's' sector and industry vertical?

Access recent funding rounds and capital raises in LiquidM's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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