Company profile: MetrixLab
1.1 - Company Overview
Company description
- Provider of market research services turning survey, social media, and enterprise data into actionable insights to drive innovation, brand performance, and customer engagement. Offerings: Advertising & Brand (performance, creative development, media effectiveness); Product Innovation (market exploration, product development, sales activation); Customer Value (acquisition, experience, value management, retention).
Products and services
- Advertising & Brand: Data-driven insights that evaluate brand performance, architect creative development, and measure media effectiveness by fusing survey data, social media signals, and enterprise system outputs
- Customer Value: Enterprise-integrated insights that optimize customer acquisition, enhance experience, manage value, and improve retention by transforming data from surveys, social media, and enterprise systems into actionable intelligence
- Product Innovation: Survey-led insights that explore markets, guide product development, and activate sales, converting survey, social media, and enterprise-system data into clear direction for innovation
Key contacts
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Financial details
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1.2 - Competitors and similar companies to MetrixLab
Implan
HQ: United States
Website
- Description: Provider of predictive economic analytics SaaS that delivers insight on the economic impact of organizations, industries, policies, and investments, serving over 900 companies, governments (federal, state, and local), consulting firms, economic development organizations, non-profits, and academic institutions.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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Morning Consult
HQ: United States
Website
- Description: Provider of global decision intelligence solutions that pair proprietary high-frequency survey data with applied artificial intelligence to better inform decisions on what people think and how they will act. Offers Morning Consult Pro, a subscription-based service providing access to analysis, reports, and charts powered by high-frequency survey data.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Commerce Signals
HQ: United States
Website
- Description: Provider of spend analytics, campaign measurement, audience creation, and spend attribute enrichment using granular card spending and merchant acquirer payment data, enabling media measurement and targeted advertising. Offers Federated Data to let trusted parties share insights via distributed queries without moving data outside secure environments.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Construction Reports
HQ: United States
Website
- Description: Provider of timely, detailed and accurate construction bidding information and leads across Arizona, Utah, New Mexico, Nevada and Colorado, offering comprehensive coverage of Southwest markets from local reporters in an easy-to-use format for general and trade construction professionals.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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IWSR
HQ: United Kingdom
Website
- Description: Provider of beverage alcohol market data and intelligence, offering the IWSR Global Database covering wine, spirits, beer, cider, and mixed drinks in 157 countries with volume, value, trends and five-year forecasts; custom research; market intelligence reports; consumer pulse and sentiment analysis; consulting services; and ecommerce insights, informed by annual in-country visits to key operators.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full IWSR company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for MetrixLab
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to MetrixLab
2.2 - Growth funds investing in similar companies to MetrixLab
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4 - Top valuation comps for MetrixLab
4.2 - Public trading comparable groups for MetrixLab
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