Company profile: Newzoo
1.1 - Company Overview
Company description
- Provider of games and esports market data and insights. Offerings include Game Performance Monitor (PC/console sales and marketing optimization), Custom Gamer Research (brand health, concept testing, audience profiling), PC & Console Gaming Report 2024, Game Health Tracker (hype and player engagement), and Steam Data Suite (Steam marketing, visibility, conversion, app store optimization, and competitor analysis).
Products and services
- Steam Data Suite: modular platform delivering optimization tools for marketing, visibility, and conversion on Steam, including app store optimization and competitor analysis to enhance storefront performance
- Game Performance Monitor: enterprise-grade analytics tool tracking PC and console game performance, covering sales metrics and marketing optimization to inform decisions for PC and console releases
- Custom Gamer Research: custom-tailored research services addressing client-specific needs, covering brand health, concept testing, and audience profiling to support audience targeting and brand awareness initiatives
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Newzoo
Redd Intelligence
HQ: United States
Website
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- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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Gnip
HQ: United States
Website
- Description: Provider of social media data for customers in sectors such as social media monitoring, business intelligence, government, and finance, delivering more than 120 billion real-time social data activities each month; its customers’ analytics reach over 95% of the Fortune 500.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Typhoon Data
HQ: United States
Website
- Description: Provider of accurate exclusion, licensing, and medical professional screening solutions, delivering reliable, timely results that integrate seamlessly with clients’ products and operations to support high-quality service.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Verto Analytics
HQ: Finland
Website
- Description: Provider of consumer-centric measurement solutions via a passive metering panel that monitors consumer behavior across every app, device, service, and platform, delivering ongoing longitudinal data on media consumption to researchers, advertisers, and publishers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
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View full Verto Analytics company profile →
Recap
HQ: United States
Website
- Description: Provider of consulting, analysis and advice for biopharmaceutical business development, specializing in biotechnology alliances, alliance revenues, product sales, employment agreements, company information and capitalization. Offers Recap IQ for comprehensive access to biopharma deal content and Cortellis Deals Intelligence to evaluate life sciences deals, identify potential partners, conduct due diligence and negotiate deals.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Recap company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Newzoo
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Newzoo
2.2 - Growth funds investing in similar companies to Newzoo
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4 - Top valuation comps for Newzoo
4.2 - Public trading comparable groups for Newzoo
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