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Company profile: Grass Roots

1.1 - Company Overview

Grass Roots Logo

Grass Roots

Headquarter: United Kingdom
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of employee and customer engagement services, delivering employee recognition and incentives, benefits and wellbeing, communication and engagement, and learning and development solutions, plus customer experience, customer engagement, and brand management services.

Products and services

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Key contacts

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Financial details

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1.2 - Competitors and similar companies to Grass Roots

Annex Cloud Logo

Annex Cloud

HQ: United States Website
  • Description: Provider of an enterprise-focused customer loyalty and retention platform. Delivers a scalable Loyalty Experience Platform to engage customers (social sharing, surveys, quizzes, contests, ratings/reviews), personalize via consented zero- and first-party data and progressive profiling, retain with gamification, action series, omnichannel experiences, and drive advocacy through incentivized referrals and social media.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Annex Cloud company profile →
SVM Logo

SVM

HQ: United States Website
  • Description: Provider of physical and digital open- and closed-loop prepaid cards, including Mastercard, Visa, and merchant gift cards. Offers customization with logos, background art, and recipient names, and bulk ordering for businesses. Used by incentive, rewards, and loyalty companies to incent and reward customers and prospects; includes gasoline gift cards from every major U.S. oil company.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full SVM company profile →
Thanx Logo

Thanx

HQ: United States Website
  • Description: Provider of a guest engagement platform for offline businesses—brick-and-mortar retailers, restaurants, and malls—to enable digital purchasing, capture customer data, and personalize experiences. Offerings include Loyalty Designer, Lifecycle Marketing, A/B testing, Rewards Marketplace, cart abandonment automations, and a content management system for app content updates.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Thanx company profile →
Adility Logo

Adility

HQ: United States Website
  • Description: Provider of an application platform for digital content, digital prepaid products, and promotions. Offers web-based applications for advertisers and brands to run local promotions, an offer database and web service for publishers and developers to distribute offers, and online management tools for sales teams and advertising agencies to market offer promotions.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Adility company profile →
Loyalty Bay Logo

Loyalty Bay

HQ: United Kingdom Website
  • Description: Provider of software that makes converting more sales and signups easy, born from running a wine ecommerce site and observing untargeted incentives on very large price comparison websites.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Loyalty Bay company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Grass Roots

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Buyer group 1: ████████ ████████

●● companies
Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Grass Roots

2.2 - Growth funds investing in similar companies to Grass Roots

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4 - Top valuation comps for Grass Roots

4.2 - Public trading comparable groups for Grass Roots

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4.3 - M&A Transactions similar to Grass Roots

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Grass Roots

What does Grass Roots do?

Grass Roots is a provider of employee and customer engagement services, delivering employee recognition and incentives, benefits and wellbeing, communication and engagement, and learning and development solutions, plus customer experience, customer engagement, and brand management services.

Who are Grass Roots's competitors?

Grass Roots's competitors and similar companies include Annex Cloud, SVM, Thanx, Adility, and Loyalty Bay.

Where is Grass Roots headquartered?

Grass Roots is headquartered in United Kingdom.

How many employees does Grass Roots have?

Grass Roots has 1,000 employees 🔒.

When was Grass Roots founded?

Grass Roots was founded in 2010 🔒.

What sector and industry vertical is Grass Roots in?

Grass Roots is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Grass Roots

Who are the top strategic acquirers in Grass Roots's sector and industry

Top strategic M&A buyers and acquirers in Grass Roots's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Grass Roots?

Top strategic M&A buyers groups and sectors for Grass Roots include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Grass Roots's sector and industry vertical

Which are the top PE firms investing in Grass Roots's sector and industry vertical?

Top PE firms investing in Grass Roots's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Grass Roots's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Grass Roots's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Grass Roots's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Grass Roots include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Grass Roots's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Grass Roots?

The key public trading comparables and valuation benchmarks for Grass Roots include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Grass Roots for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Grass Roots with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Grass Roots's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Grass Roots with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Grass Roots's' sector and industry vertical?

Access recent funding rounds and capital raises in Grass Roots's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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