Company profile: Roialty
1.1 - Company Overview
Company description
- Provider of marketing technology for customer insights, CRM and DMP enrichment, leveraging social media data for real-time profiling. Offers customer profiling and digital loyalty marketing, ZeroCoda smart appointment system with a Customer Data Platform, social profile-based gamification and engagement, social listening and analytics, and Loyalty and Customer Data APIs.
Products and services
- Customer Profiling and Digital Loyalty Marketing Solution: Converts anonymous social media data into detailed, real-time interest and behavior-based profiles that enrich CRM/DMP and drive personalized loyalty marketing
- Social Listening and Analytics Solutions: Produces real-time insights from social media conversations to inform decisions, extracting interest and behavior signals for actionable customer understanding
- ZeroCoda: Architects a CDP-based smart appointment system to manage access and deliver personalized promotions tied to customer profiles and behaviors.
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Roialty
Perks WW
HQ: United States
Website
- Description: Provider of incentive and motivation management solutions that help organizations maximize the value of key audiences, with programs spanning sales incentives, corporate incentives and promotions, employee performance, and customer loyalty.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Switchfly
HQ: United States
Website
- Description: Provider of a travel-commerce and loyalty SaaS platform enabling enterprises to rapidly deploy online travel services, including dynamic packaging of airfare, hotels, rental cars, and activities; customer loyalty programs that support points, cash, or both across brands; employee travel rewards; the C360 personalization engine; vendor partnerships and management; and on-ground traveler support.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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SMS Masterminds
HQ: United States
Website
- Description: Provider of mobile loyalty marketing and SMS marketing services as a marketing and advertising company.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full SMS Masterminds company profile →
Surkus
HQ: United States
Website
- Description: Provider of a product discovery app enabling DTC businesses to source consumer feedback and content by offering free or heavily discounted products, while giving consumers cash back on products in exchange for reviews and content creation.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Surkus company profile →
Symag
HQ: France
Website
- Description: Provider of information technology services.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Symag company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Roialty
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Roialty
2.2 - Growth funds investing in similar companies to Roialty
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4 - Top valuation comps for Roialty
4.2 - Public trading comparable groups for Roialty
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