Company profile: Woorank
1.1 - Company Overview
Company description
- Provider of a web-based SEO audit, tracking and digital marketing platform for small and medium-sized businesses, online marketers and digital agencies. Offers website optimization and sales tools with API analysis, reporting, benchmarking and indexing; ADA/WCAG accessibility checks via accessScan; GA4-powered page insights with WooRank Assistant; Keyword Tool; Competitive Analysis; and Site Crawl.
Products and services
- Website Optimization and Digital Agency Sales Tools: Architects an API-driven system delivering website optimization and digital agency sales capabilities, including analysis, reporting, benchmarking, and multi-site indexing executed through scalable API calls
- Site Crawl: Constructs a large-scale crawler that analyzes thousands of pages to pinpoint technical issues affecting SEO, usability, or accessibility, while organizing data and scheduling automated crawls for ongoing audits
- WooRank Assistant: Engineers a GA4-integrated assistant that dissects individual pages, fusing analytics with actionable insights to steer a data-driven SEO strategy grounded in page-level performance
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Woorank
Email on Acid
HQ: United States
Website
- Description: Provider of email testing, troubleshooting, and tracking tools to simplify and improve email marketing. Offers Campaign Precheck for automated pre-deployment checks, unlimited previews across 100+ clients and devices, detailed analytics, accessibility updates for ADA compliance, image validation, and inbox display previews of subject lines, preheaders, and sender names.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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WhoToo
HQ: United States
Website
- Description: Provider of data-as-a-service and marketing platform solutions, offering data intelligence and analytic tools that help publishers and marketers understand their users across email, web, and mobile apps.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Net Real Solutions
HQ: Spain
Website
- Description: Provider of a short message service platform delivering bulk SMS for marketing campaigns across 180+ countries, with API integrations (HTTP, SMPP). Offers tools including SMS landing pages with multimedia, Text2Speech for automated voice calls to landlines and mobiles, Mail2SMS for sending SMS via email, and 2WAY SMS with virtual numbers for two-way customer communication.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Regie.ai
HQ: United States
Website
- Description: Provider of an AI-powered sales engagement platform that automates outbound prospecting and streamlines workflows. The RegieOne platform integrates sales engagement, parallel dialing, enrichment, and intent data, centralizing operations. Offerings include automation for audience building, content personalization, task execution, prospect research, rapid message creation, a CMS for sales content, and email workflow automation.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Regie.ai company profile →
App Radar
HQ: Austria
Website
- Description: Provider of AI-powered software and services that help apps and mobile games be discovered in app stores. Offers the App Radar Platform for market analysis, AI keyword optimization, and direct store listing updates; an App Marketing Agency for managed growth; AI Review Replies in various languages; AI Review Summaries for the Apple App Store and Google Play; an Ad Copy Generator for Google Ads and Meta Ads; and AI-driven ASO recommendations across countries.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full App Radar company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Woorank
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Woorank
2.2 - Growth funds investing in similar companies to Woorank
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4 - Top valuation comps for Woorank
4.2 - Public trading comparable groups for Woorank
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