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Company profile: Direct Line Group

1.1 - Company Overview

Direct Line Group Logo

Direct Line Group

Headquarter: United Kingdom
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of motor, home, commercial, travel, and pet insurance, plus roadside assistance and vehicle recovery. Serves small and medium-sized businesses with products such as public liability, van, small business, tradesman, and landlord insurance. Focused on making insurance easier and better value for customers.

Products and services

  • Commercial Insurance: Covers businesses with public liability, van, small business, tradesman, and landlord products, commercial-grade coverage addressing liabilities, vehicles, and property exposures for small and medium-sized businesses
  • Home Insurance: Offers protection for residential properties against risks like fire, theft, and natural disasters, multi-peril coverage focused on safeguarding dwellings from specified losses
  • Motor Insurance: Delivers coverage for personal vehicles, protecting against accidents, theft, and damage, policy-based coverage structured around insured incidents affecting vehicle integrity

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Direct Line Group

Upland Capital Logo

Upland Capital

HQ: United States Website
  • Description: Provider of specialty insurance delivering responsive, flexible underwriting support, offering excess transportation liability, excess casualty, excess public entity, primary liability and supported excess, casualty construction for hard-to-place risks, and excess cyber liability for sectors including transportation, construction, real estate, manufacturing, hospitality, technology, retail, financial services, education, and public agencies.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Upland Capital company profile →
Omaha National Logo

Omaha National

HQ: United States Website
  • Description: Provider of workers' compensation insurance and payroll services for small to midsize companies through agents and brokers. Offerings include tailored claims management and underwriting, pay-as-you-go payroll, monthly payroll self-reporting, and a 12-month premium installment option, supported by proprietary technology to reduce costs and care for injured workers.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Omaha National company profile →
Assistansbolaget Logo

Assistansbolaget

HQ: Sweden Website
  • Description: Provider of personal roadside assistance insurance across Europe for cars, light trucks, veteran cars, caravans and motorhomes, offering 24/7 support with no deductible, on-site repairs, towing, and additional services such as rental cars and accommodation. Also offers car deductible insurance covering up to 10,000 SEK per period for privately owned or leased vehicles.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Assistansbolaget company profile →
NI Holdings Logo

NI Holdings

HQ: United States Website
  • Description: Provider of property and casualty insurance solutions, generating results from insurance operations. Through captive agents, offers policies providing protection against liability for bodily injury and property damage from automobile accidents, as well as coverage for loss from damage to automobiles.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full NI Holdings company profile →
Vantage Risk Logo

Vantage Risk

HQ: Bermuda Website
  • Description: Provider of property catastrophe and specialty property reinsurance and insurance solutions leveraging data and analytics. Offers reinsurance across occurrence and aggregate excess of loss, per risk, and proportional structures in select classes and geographies. Insurance includes construction risk solutions, U.S. excess casualty, management liability, and financial institutions coverages in Bermuda and non-admitted U.S. markets.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Vantage Risk company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Direct Line Group

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Direct Line Group

2.2 - Growth funds investing in similar companies to Direct Line Group

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4 - Top valuation comps for Direct Line Group

4.2 - Public trading comparable groups for Direct Line Group

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4.3 - M&A Transactions similar to Direct Line Group

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Direct Line Group

What does Direct Line Group do?

Direct Line Group is a provider of motor, home, commercial, travel, and pet insurance, plus roadside assistance and vehicle recovery. Serves small and medium-sized businesses with products such as public liability, van, small business, tradesman, and landlord insurance. Focused on making insurance easier and better value for customers.

Who are Direct Line Group's competitors?

Direct Line Group's competitors and similar companies include Upland Capital, Omaha National, Assistansbolaget, NI Holdings, and Vantage Risk.

Where is Direct Line Group headquartered?

Direct Line Group is headquartered in United Kingdom.

How many employees does Direct Line Group have?

Direct Line Group has 1,000 employees 🔒.

When was Direct Line Group founded?

Direct Line Group was founded in 2010 🔒.

What sector and industry vertical is Direct Line Group in?

Direct Line Group is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Direct Line Group

Who are the top strategic acquirers in Direct Line Group's sector and industry

Top strategic M&A buyers and acquirers in Direct Line Group's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Direct Line Group?

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Financial Investors investing in Direct Line Group's sector and industry vertical

Which are the top PE firms investing in Direct Line Group's sector and industry vertical?

Top PE firms investing in Direct Line Group's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Direct Line Group's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Direct Line Group's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Direct Line Group's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Direct Line Group include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Direct Line Group's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Direct Line Group?

The key public trading comparables and valuation benchmarks for Direct Line Group include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Direct Line Group for public valuation benchmarks?

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What are recent M&A transactions in Direct Line Group's sector and industry vertical?

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What are recent capital raises and funding rounds in Direct Line Group's' sector and industry vertical?

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Ready to Find the Right Buyers?

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