Company profile: Bkool
1.1 - Company Overview
Company description
- Provider of indoor cycling and fitness simulation software, offering BKOOL Cycling and BKOOL Spin Studio apps with hundreds of 3D routes and videos, structured workouts, and instructor-led classes. Features include millions of real-world routes, customizable training sessions, and track cycling with three real velodromes. Premium subscriptions unlock all apps and features with monthly, annual, and family plans.
Products and services
- Premium Subscription: A multi-tier membership that supplies access to all BKOOL apps and features, offered in monthly, annual, and family plans for comprehensive platform capabilities
- BKOOL Cycling: A 3D-simulated indoor cycling app that architects virtual routes, structured workouts, and track cycling experiences, with hundreds of 3D routes and videos for home training
- BKOOL Spin Studio: A studio-grade app that delivers indoor cycling classes led by professional instructors, with customizable duration and difficulty and classes designed by world-renowned trainers
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Bkool
FitStar
HQ: United States
Website
- Description: Provider of digital health and fitness apps, including FitStar Personal Trainer, which delivers personalized workout sessions tailored to individual fitness levels and goals, and FitStar Yoga, offering guided yoga sessions to improve flexibility, strength, and mindfulness, designing products and experiences that fit seamlessly into everyday life.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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ProLab
HQ: United States
Website
- Description: Provider of sports supplement manufacturing and distribution.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full ProLab company profile →
Cubii
HQ: United States
Website
- Description: Provider of under-desk elliptical trainers that integrate wirelessly with mobile devices and fitness trackers, enabling low-impact, seated exercise during workdays without distraction. Offers models such as Cubii Move and the Limited-Edition Quick Start JR1+ Bundle, strength gear including the Cubii Build Dumbbell Set and SoftRings pairs, and Cubii Revive, a seated vibration footplate for muscle recovery and relaxation.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Netzathleten
HQ: Germany
Website
- Description: Provider of an online magazine covering sport, entertainment and lifestyle.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Netzathleten company profile →
Trainiac
HQ: United States
Website
- Description: Provider of a fitness application offering personalized training via uniquely built training videos from certified trainers and fitness scientists, accessible anywhere and anytime.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Trainiac company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Bkool
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Bkool
2.2 - Growth funds investing in similar companies to Bkool
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4 - Top valuation comps for Bkool
4.2 - Public trading comparable groups for Bkool
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