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Company profile: Adfactor

1.1 - Company Overview

Adfactor Logo

Adfactor

Headquarter: The Netherlands
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of content marketing, leveraging an extensive network of influencers and content makers to make digital advertising personal and deliver powerful messages that gain public attention.

Products and services

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Key contacts

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Financial details

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1.2 - Competitors and similar companies to Adfactor

Httpool Logo

Httpool

HQ: Austria Website
  • Description: Provider of global digital advertising enablement, representing leading digital media platforms including Meta, Twitter, Snapchat, Spotify, TikTok, Amazon across 50+ countries; supports partner growth and drives business results for digital advertisers and agencies; acts as a crucial link in the digital ecosystem and an extension of partners in new and existing geographies.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Httpool company profile →
AdRev Logo

AdRev

HQ: United States Website
  • Description: Provider of YouTube music administration, micro sync licensing, and multi-channel network services. Offers UGC and rights management by delivering music to UGC platforms, monitoring performance, and ensuring content is claimed and monetized, plus in-house tools to resolve conflicts, release income, and run monthly metadata scans. Represents 4M music copyrights and monetizes 27.5M YouTube videos.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full AdRev company profile →
Twenga Solutions Logo

Twenga Solutions

HQ: France Website
  • Description: Provider of advanced traffic acquisition solutions for online advertising marketplaces, offering Shopping Boost, a machine learning platform that enhances Shopping Ads strategies, and Shopping Premium, an AI-driven solution for marketplaces to diversify and improve Shopping Ads. Google CSS Premium Partner and Microsoft Advertising Select Partner, providing access to premium features to increase sales, ROI, and ad performance.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Twenga Solutions company profile →
AdStack Logo

AdStack

HQ: United States Website
  • Description: Provider of technology that enables marketers to send automatic, data-driven, personalized emails by serving different content based on when, where, and how messages are opened, enabling marketing optimization at open time and working with every email service provider.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full AdStack company profile →
Beeswax Logo

Beeswax

HQ: United States Website
  • Description: Provider of a scalable, customizable, cloud-based programmatic bidding platform, including Bidder-as-a-Service (BaaS) to build custom buying solutions and decisioning algorithms with white label, custom optimization, and extensible APIs, and Beeswax DSP, a full-featured DSP offering off-the-shelf customizations, data transparency, reporting, and workflow customization.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Beeswax company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Adfactor

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Buyer group 1: ████████ ████████

●● companies
Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Adfactor

2.2 - Growth funds investing in similar companies to Adfactor

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4 - Top valuation comps for Adfactor

4.2 - Public trading comparable groups for Adfactor

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4.3 - M&A Transactions similar to Adfactor

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Adfactor

What does Adfactor do?

Adfactor is a provider of content marketing, leveraging an extensive network of influencers and content makers to make digital advertising personal and deliver powerful messages that gain public attention.

Who are Adfactor's competitors?

Adfactor's competitors and similar companies include Httpool, AdRev, Twenga Solutions, AdStack, and Beeswax.

Where is Adfactor headquartered?

Adfactor is headquartered in The Netherlands.

How many employees does Adfactor have?

Adfactor has 1,000 employees 🔒.

When was Adfactor founded?

Adfactor was founded in 2010 🔒.

What sector and industry vertical is Adfactor in?

Adfactor is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Adfactor

Who are the top strategic acquirers in Adfactor's sector and industry

Top strategic M&A buyers and acquirers in Adfactor's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Adfactor?

Top strategic M&A buyers groups and sectors for Adfactor include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Adfactor's sector and industry vertical

Which are the top PE firms investing in Adfactor's sector and industry vertical?

Top PE firms investing in Adfactor's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Adfactor's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Adfactor's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Adfactor's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Adfactor include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Adfactor's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Adfactor?

The key public trading comparables and valuation benchmarks for Adfactor include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Adfactor for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Adfactor with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Adfactor's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Adfactor with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Adfactor's' sector and industry vertical?

Access recent funding rounds and capital raises in Adfactor's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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