Company profile: AnswerThePublic
1.1 - Company Overview
Company description
- Provider of a search listening tool that analyzes autocomplete data from search engines like Google to generate phrases and questions around keywords for content and market research. Offers Pro and Expert subscription plans with unlimited searches for teams—Pro adds CPC and search volume data for up to three users; Expert supports brand reputation tracking and content inspiration—and a webinar series on using search listening to enhance PR.
Products and services
- Search Listening Tool: An analytics-grade platform that analyzes autocomplete data from search engines like Google to quickly produce every useful phrase and question around a keyword for content and market research
- Expert Plan: An enterprise-grade subscription for teams focused on brand reputation tracking and content inspiration, offering unlimited searches and unlimited user access
- Pro Plan: A data-enriched subscription for teams monitoring business searches, delivering unlimited searches plus CPC and search volume data for up to three users
Key contacts
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Financial details
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1.2 - Competitors and similar companies to AnswerThePublic
Vehicle
HQ: United States
Website
- Description: Provider of mobile marketing platform and agency services that create dynamic consumer experiences on mobile devices via MMS, using personalized video or rich media to drive engagement, increase loyalty and sales, and reduce churn.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Typeface
HQ: United States
Website
- Description: Provider of a generative AI application for enterprise content creation, enabling on-brand, multimodal content with speed, personalization, and control. Offerings include a content hub integrating with enterprise tools and data and ensuring secure content ownership; Copilot templates; Blend for brand personalization; Safe for responsible AI and content safety; a campaign builder program; and HR content tools integrated with HR systems.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Typeface company profile →
Julius
HQ: United States
Website
- Description: Provider of influencer marketing software offering influencer search and discovery, campaign management, tracking, and robust reporting, with brand and agency plans to fit business needs and access to influencer lists.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Julius company profile →
Timeline Labs
HQ: United States
Website
- Description: Provider of a platform for media companies and brands to discover, display, and measure social content and conversations, featuring customized tools that alert users to trending social conversations relevant to their target audiences and a content management system to publish discovered content.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Timeline Labs company profile →
Airship
HQ: France
Website
- Description: Provider of push notification technology for mobile apps, websites and Facebook Messenger, available as a SaaS solution that helps CRM and marketing managers accelerate engagement of app users and website visitors.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Airship company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for AnswerThePublic
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to AnswerThePublic
2.2 - Growth funds investing in similar companies to AnswerThePublic
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4 - Top valuation comps for AnswerThePublic
4.2 - Public trading comparable groups for AnswerThePublic
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