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Company profile: The Marketing Practice

1.1 - Company Overview

The Marketing Practice Logo

The Marketing Practice

Headquarter: United Kingdom
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of international B2B marketing services, including Argus, a demand orchestration and account intelligence tool delivering campaign visibility, data validation, and enriched account-based insights; demand generation to create quality leads and meetings; B2B branding; digital experience services; and full-funnel growth from brand strategy to demand generation and account-based marketing.

Products and services

  • Full-Funnel Growth: A full-funnel approach combining B2B specialists to architect growth across the entire sales funnel, spanning brand strategy, demand generation, and account-based marketing
  • Demand Generation Services: An integrated service set that produces leads and meetings aligned to strategic priorities, using marketing to create quality leads that convert to customers
  • Argus: A B2B-focused demand orchestration and account intelligence tool that delivers campaign visibility, performs data validation, and enriches account-based insights for sales and marketing teams

Key contacts

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Financial details

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1.2 - Competitors and similar companies to The Marketing Practice

Sia Partners Logo

Sia Partners

HQ: Canada Website
  • Description: Provider of next-generation consulting services focused on delivering competitive value and tangible results to clients.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Sia Partners company profile →
Visible Impact Logo

Visible Impact

HQ: United States Website
  • Description: Provider of B2B marketing services specializing in full-funnel messaging, content, and enablement. Offers go-to-market strategy, unified messaging across channels, sales activation, creation of actionable assets, support for vertical expansion, and partner enablement to enhance market performance.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Visible Impact company profile →
McKinney Logo

McKinney

HQ: United States Website
  • Description: Provider of marketing services that connect companies to customers, including comprehensive media planning and activation, billing, trafficking, reporting and optimization; brand strategy; audience definition; social media management; influencer marketing; and communication strategy to address business challenges and drive growth.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full McKinney company profile →
NewPoint Media Logo

NewPoint Media

HQ: United States Website
  • Description: Provider of targeted media solutions integrating print and digital distribution to deliver integrated advertising and marketing services. Brands include Homes & Land and The Real Estate Book. Offers marketing for real estate professionals across print, digital, mobile, and direct mail to generate leads and enhance property visibility, plus EZAdsPro, a drag-and-drop platform for simplified digital publishing.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full NewPoint Media company profile →
Brandon Logo

Brandon

HQ: Italy Website
  • Description: Provider of B2B marketplace sales technologies and services for Fashion, Home & Living and Design, including product procurement based on marketplace demand, online store creation and enhancement, proprietary platforms integrating marketplaces with clients/suppliers, tailored advertising plan definition and campaign optimization, and a free academy for marketplace sales; supports selling on Amazon, Zalando, Cdiscount, Bol, and other global marketplaces.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Brandon company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for The Marketing Practice

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Buyer group 1: ████████ ████████

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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to The Marketing Practice

2.2 - Growth funds investing in similar companies to The Marketing Practice

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4 - Top valuation comps for The Marketing Practice

4.2 - Public trading comparable groups for The Marketing Practice

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4.3 - M&A Transactions similar to The Marketing Practice

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About The Marketing Practice

What does The Marketing Practice do?

The Marketing Practice is a provider of international B2B marketing services, including Argus, a demand orchestration and account intelligence tool delivering campaign visibility, data validation, and enriched account-based insights; demand generation to create quality leads and meetings; B2B branding; digital experience services; and full-funnel growth from brand strategy to demand generation and account-based marketing.

Who are The Marketing Practice's competitors?

The Marketing Practice's competitors and similar companies include Sia Partners, Visible Impact, McKinney, NewPoint Media, and Brandon.

Where is The Marketing Practice headquartered?

The Marketing Practice is headquartered in United Kingdom.

How many employees does The Marketing Practice have?

The Marketing Practice has 1,000 employees 🔒.

When was The Marketing Practice founded?

The Marketing Practice was founded in 2010 🔒.

What sector and industry vertical is The Marketing Practice in?

The Marketing Practice is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for The Marketing Practice

Who are the top strategic acquirers in The Marketing Practice's sector and industry

Top strategic M&A buyers and acquirers in The Marketing Practice's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for The Marketing Practice?

Top strategic M&A buyers groups and sectors for The Marketing Practice include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in The Marketing Practice's sector and industry vertical

Which are the top PE firms investing in The Marketing Practice's sector and industry vertical?

Top PE firms investing in The Marketing Practice's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in The Marketing Practice's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in The Marketing Practice's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in The Marketing Practice's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to The Marketing Practice include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in The Marketing Practice's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for The Marketing Practice?

The key public trading comparables and valuation benchmarks for The Marketing Practice include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for The Marketing Practice for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for The Marketing Practice with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in The Marketing Practice's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for The Marketing Practice with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in The Marketing Practice's' sector and industry vertical?

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