Company profile: TruTrace Technologies
1.1 - Company Overview
Company description
- Provider of a proprietary, immutable, and cryptographically secure blockchain platform that registers and tracks cannabis intellectual property and products from genome to sale, delivering DNA-based product validation, IP protection, master strain certification, labs and testing partnerships, and collaboration with government regulators to ensure integrity, safety, and regulatory compliance.
Products and services
- DNA-Based Product Validation: A lab-grade genetic fingerprinting service that identifies and validates cannabis products, confirming authenticity and consistency for accurate product identification and trusted verification
- Intellectual Property Protection: A blockchain-native registration product that lets growers record proprietary strain genomes, establishing ownership and safeguarding cannabis IP across the platform with immutable, auditable records
- StrainSecure Platform: A cryptographically-secure, blockchain-based, proprietary system that tracks cannabis from genome to sale, ensuring product integrity, safety, and regulatory compliance with immutable records and integrated IP registration
Key contacts
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Financial details
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1.2 - Competitors and similar companies to TruTrace Technologies
AgriSync
HQ: United States
Website
- Description: Provider of a customer service platform offering ticketing and remote support for businesses and equipment dealers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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Plant Health Care
HQ: United States
Website
- Description: Provider of scientifically proven biological products for the agricultural industry that improve crop health, vigor, and yield. Offerings include biostimulants and PREtec peptide solutions: Harpinαβ; PHC279; Saori for soybeans (Asian soybean rust and other diseases); Obrona for disease control in corn and specialty crops; PREzym fertilizer for fruits, vegetables, and cereals; and Innocul8 for cereals and specialty crops.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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FarmLogs
HQ: United States
Website
- Description: Provider of a platform that exposes critical operational data insights to more than 1 in 3 US row crop farmers, helping them use technology to be more successful.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Spring Valley
HQ: United States
Website
- Description: Provider of fertilizer and ice melt products, including golf fertilizer, straight fertilizer goods, combination fertilizer products, and labels, serving the lawn, landscape, golf, sports field, nursery, and greenhouse industries.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
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Oro Agri
HQ: United States
Website
- Description: Provider of agrochemical products for global distribution, developing and manufacturing innovative, environmentally preferable crop protection and yield-enhancing solutions. Portfolio includes biofungicides (Portento with Bacillus subtilis, Naturdai Mim), bioinsecticides (Santem, Tec-Fort natural pyrethrin-based), Kuneka bioinsecticide-acaricide for insects and mites, and Orange Oil for sustainable agriculture.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for TruTrace Technologies
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to TruTrace Technologies
2.2 - Growth funds investing in similar companies to TruTrace Technologies
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4 - Top valuation comps for TruTrace Technologies
4.2 - Public trading comparable groups for TruTrace Technologies
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