Company profile: Soona
1.1 - Company Overview
Company description
- Provider of a virtual content studio platform that enables brands to create professional photos and videos for e-commerce and marketing, complemented by an online media editor for background removal and color adjustments, foot model photo services, listing insights for Amazon, digital asset management, and AI-powered visual analytics to optimize visual content.
Products and services
- Virtual Content Creation: Soona delivers a platform-scale studio that produces professional-level photos and videos for brands’ e-commerce and marketing, orchestrated through a virtual content platform purpose-built for online retail imagery
- Digital Asset Management: Soona supplies a system-level repository to upload, organize, and manage digital content in one place for e-commerce and marketing use
- AI-Powered Visual Analytics: Soona architects AI-driven analytical tools that evaluate and optimize visual content for e-commerce, delivering analytics for photos and videos
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Soona
Pixabay
HQ: Germany
Website
- Description: Provider of a free stock media platform and creative community offering over 3.8M royalty-free photos, 780K illustrations, 140K vector graphics, stock videos, royalty-free music, and 90K sound effects. All content is licensed for commercial use without permission or crediting the artist.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Filmic
HQ: United States
Website
- Description: Provider of advanced mobile video imaging software for iOS and Android, including FiLMiC Pro, an award-winning video camera app with full manual control, variable frame rates, individual focus and exposure, an audio meter and variable resolutions; FiLMiC Remote for remote control and live analytics; DoubleTake for multi-lens capture; Firstlight photo app; LogV2/V3 for expanded dynamic range; and deFLAT/deLOG LUT packs for color grading.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Filmic company profile →
Foreground
HQ: Mauritius
Website
- Description: Provider of customer photography services, helping photographers and photo consumers create memories that last a lifetime.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Foreground company profile →
Picsart
HQ: United States
Website
- Description: Provider of an AI-powered photo and video editing platform and creative community, offering tools to design, edit, draw and share content. Features include a photo editor, background remover and changer, batch editor (enhancement, cropping, resizing, watermarking), AI image cleaner, and collage maker, plus access to a large open-source library of photos, stickers, backgrounds, and templates.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Picsart company profile →
Lyve
HQ: United States
Website
- Description: Provider of personal photo and video management solutions that help users collect and protect their media collections, so they can keep capturing life's memories.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Lyve company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Soona
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Soona
2.2 - Growth funds investing in similar companies to Soona
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4 - Top valuation comps for Soona
4.2 - Public trading comparable groups for Soona
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