Company profile: FansUnite
1.1 - Company Overview
Company description
- Provider of sports prediction and data analytics solutions, offering a crowdsourced sports picks platform to develop predictive models to help bettors become more profitable; and customer acquisition and live activation services via American Affiliate and Betting Hero (including Hero Hotline and Hero Research), sports betting content through Props.com, and Brazilian esports betting via VamosGG.
Products and services
- Betting Hero: Executes live-activation programs registering new depositing customers for sportsbook partners and delivers supplementary Hero Hotline and Hero Research services for customer onboarding and support
- American Affiliate: Architects omni-channel customer acquisition across North America, activating retail and digital audiences for sportsbooks, casinos, poker, and fantasy sports platforms to drive signups and engagement
- Props.com: Operates a digital content platform delivering information and insights related to sports betting for audience education and decision support
Key contacts
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Financial details
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1.2 - Competitors and similar companies to FansUnite
Golfexperten
HQ: Denmark
Website
- Description: Provider of a golf sports marketplace offering a wide range of golf equipment including golf sets, drivers, fairway woods, hybrid clubs, and iron sets. Offers a trade-in program via WePlayAgain.com, delivery through PostNord and GLS with free delivery over a threshold, a 14-day return and 45-day exchange policy on certain items, and the Fordelsklub membership with extended warranty, exchange rights, and bonus points.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Spiideo
HQ: Sweden
Website
- Description: Provider of cloud-based sports video solutions to record, analyze, and live stream events, including Spiideo Perform for tagging, drawing, and sharing analysis; Spiideo Play for automated streaming with AI AutoFollow and protocol integrations; and camera systems such as Panoramic Capture for full-field multi-angle views, Portable SmartCam with AutoFollow, and rugged 4K S-Line installations.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Squawka
HQ: United Kingdom
Website
- Description: Provider of a web-based second-screen platform for live televised sport delivering real-time match and player statistics with social chat, alongside football content including news, match and player analysis, tactical insights, quizzes, gaming tips and guides, and an Opta-powered comparison matrix for comparing players and teams.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Squawka company profile →
FantasyDraft
HQ: United States
Website
- Description: Provider of a daily fantasy sports site and contests operating in Southern California, focused on delivering the best possible experience guided by a #PlayersFirst philosophy that prioritizes players' interests.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full FantasyDraft company profile →
Synergy Sports
HQ: United States
Website
- Description: Provider of data, analytics and tools that coaches and general managers rely upon to evaluate players, create scouting reports, build game plans and win championships, each year dissecting and analyzing virtually every basketball game played worldwide.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Synergy Sports company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for FansUnite
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to FansUnite
2.2 - Growth funds investing in similar companies to FansUnite
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4 - Top valuation comps for FansUnite
4.2 - Public trading comparable groups for FansUnite
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