Company profile: Umbel
1.1 - Company Overview
Company description
- Provider of a data management platform and solutions for sports and entertainment companies, offering audience insights to keep audiences engaged throughout events. Helps teams, venues, and brands increase engagement, revenue, and fan loyalty with data visualization tools and comprehensive data solutions to streamline data management and deliver actionable insights.
Products and services
- Data Management: Umbel architects an enterprise-grade data management platform for sports and entertainment, streamlining processes to organize and handle audience data for teams, venues, and brands during events
- Data Solutions: Umbel delivers comprehensive, modular data products empowering sports and entertainment companies to utilize audience insights for varied applications, increasing engagement, revenue, and fan loyalty across events
- Data Visualization: Umbel produces event-centric visualization tools converting complex audience data into understandable, actionable insights, aiding decision-making for teams, venues, and brands throughout the entire event
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Umbel
Esome
HQ: Germany
Website
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- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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TreSensa
HQ: United States
Website
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- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Turn
HQ: United States
Website
- Description: Provider of a data management and demand-side platform for ad buyers, offering an omnichannel solution to automate planning and buying in digital media, execute bidding, and improve advertising performance. Delivers data insights for ad agencies and marketers through cloud applications and internet-scale architecture.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
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Q Interactive
HQ: United States
Website
- Description: Provider of online direct marketing and media services, offering interactive marketing solutions to advertisers, their agencies, and publishers. Operates the CoolSavings marketing network and website to deliver convenient, personalized offers from various advertisers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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BBE Sound
HQ: United States
Website
- Description: Provider of web-based programming solutions and a platform for serving, tracking, and managing ads for the online video community, covering advertising, publishing, and creative. Founded in 2004, backed by 300 premium brand advertisers and a network of over 1,200 publisher sites.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Umbel
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Umbel
2.2 - Growth funds investing in similar companies to Umbel
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4 - Top valuation comps for Umbel
4.2 - Public trading comparable groups for Umbel
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