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Company profile: Puma

1.1 - Company Overview

Puma Logo

Puma

Headquarter: Germany
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of sportlifestyle footwear, apparel, and accessories, designing and developing running shoes, sneakers, slides, sandals; t-shirts, shorts, hoodies, jackets; and backpacks, caps, socks. Offers soccer cleats, jerseys and equipment; pickleball shoes and clothing; and basketball gear via PUMA Hoops for women, plus categories across football, running, motorsports, golf and sailing.

Products and services

  • Apparel: performance-engineered clothing including t-shirts, shorts, hoodies, and jackets for various sports and casual wear, spanning Sport Performance and Lifestyle labels with fashion collaborations
  • Footwear: sport-specific range of running shoes, sneakers, slides, and sandals for men, women, and children, blending Sport Performance utility and Lifestyle fashion design
  • Soccer Gear: competition-grade collection featuring cleats, jerseys, and equipment for training and competition, aligning with the Football category within PUMA’s Sport Performance

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Puma

Veredus Logo

Veredus

HQ: Italy Website
  • Description: Provider of horse care products and riding equipment, designing, producing, and supplying these products.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Veredus company profile →
Toolport Logo

Toolport

HQ: Germany Website
  • Description: Provider of professional tents and spare parts online, offering storage tents (6m² to 96m²) for flexible, quick additional storage space; garden pavilions for outdoor use with stable, weather-resistant structures; the proprietary QuickFix system for easy, tool-free assembly; and a wide range of tent accessories including side panels, ground frames, and storm sets.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Toolport company profile →
SuperStroke Logo

SuperStroke

HQ: United States Website
  • Description: Provider of putter and club grips and golf accessories, designing and developing an extensive range including licensed team grips, Zenergy putter grips (e.g., WristLock, No Taper, SPYNE), S-Tech and Cross Comfort club grips, and Zenergy Tour Series, plus apparel, counter core weights, putting aids, screw head replacements, alignment sticks, and aim boards.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full SuperStroke company profile →
King Barcelona Logo

King Barcelona

HQ: Spain Website
  • Description: Provider of cycling products.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full King Barcelona company profile →
MetriGear Logo

MetriGear

HQ: United States Website
  • Description: Provider of solutions to improve athletic fitness and performance at all levels of sports; a Silicon Valley-based company formed by athletes and technologists.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full MetriGear company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Puma

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Puma

2.2 - Growth funds investing in similar companies to Puma

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4 - Top valuation comps for Puma

4.2 - Public trading comparable groups for Puma

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4.3 - M&A Transactions similar to Puma

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Puma

What does Puma do?

Puma is a provider of sportlifestyle footwear, apparel, and accessories, designing and developing running shoes, sneakers, slides, sandals; t-shirts, shorts, hoodies, jackets; and backpacks, caps, socks. Offers soccer cleats, jerseys and equipment; pickleball shoes and clothing; and basketball gear via PUMA Hoops for women, plus categories across football, running, motorsports, golf and sailing.

Who are Puma's competitors?

Puma's competitors and similar companies include Veredus, Toolport, SuperStroke, King Barcelona, and MetriGear.

Where is Puma headquartered?

Puma is headquartered in Germany.

How many employees does Puma have?

Puma has 1,000 employees 🔒.

When was Puma founded?

Puma was founded in 2010 🔒.

What sector and industry vertical is Puma in?

Puma is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Puma

Who are the top strategic acquirers in Puma's sector and industry

Top strategic M&A buyers and acquirers in Puma's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Puma?

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Financial Investors investing in Puma's sector and industry vertical

Which are the top PE firms investing in Puma's sector and industry vertical?

Top PE firms investing in Puma's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Puma's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Puma's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Puma's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Puma include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Puma's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Puma?

The key public trading comparables and valuation benchmarks for Puma include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Puma for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Puma with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Puma's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Puma with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Puma's' sector and industry vertical?

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