Company profile: Datran Media
1.1 - Company Overview
Company description
- Provider of digital marketing technology solutions, including digital advertising, audience measurement and analytics, email marketing services, and media monetization to help advertisers and publishers discover and reach ideal audiences.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Datran Media
Vidsy
HQ: United Kingdom
Website
- Description: Provider of a creative technology platform and AI-driven workflows for mobile video ad creation, offering access to a global creator network, creative strategy, and expert guidance to improve media ROI and sales, plus scalable global video production and marketing automation to streamline and optimize video advertising for brands.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Vidsy company profile →
Resonate
HQ: United States
Website
- Description: Provider of a platform that translates deep insights into people's values, preferences, and beliefs into more relevant marketing and advertising. Uses motivations-based targeting to power online ad campaigns for political campaigns, advocacy groups, and major consumer brands, going beyond demographic, behavioral, or interest targeting to reach audiences based on values such as patriotism.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Resonate company profile →
AdECN
HQ: United States
Website
- Description: Provider of an automated, real-time, auction-based neutral exchange for buying and selling online display advertising.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AdECN company profile →
Carbon
HQ: United States
Website
- Description: Provider of an ad tech platform connecting advertisers with users via targeted Circles—curated networks of quality publishers in specific niches. Offers the Carbon Ad Network reaching developers and creators across tech, design, and development sites; curated ad partnerships; user-centric ad formats; real-time revenue tracking with automated monthly payouts; and Carbon Cover, an interactive ad unit.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Carbon company profile →
Campanja
HQ: Sweden
Website
- Description: Provider of a technology-driven software platform and next-generation bid management solutions that optimize search engine marketing (SEM) campaigns, improve return on advertising spend, and help redefine paid search and display.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Campanja company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Datran Media
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Datran Media
2.2 - Growth funds investing in similar companies to Datran Media
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4 - Top valuation comps for Datran Media
4.2 - Public trading comparable groups for Datran Media
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