Company profile: Acorns
1.1 - Company Overview
Company description
- Provider of automated micro-investing and robo-advice, rounding up purchases to invest spare change in low-cost, diversified ETF portfolios from asset managers including Vanguard and BlackRock. Offers Acorns Invest; Later (IRA); Early (UTMA/UGMA); Checking with automatic investing; Earn bonus investments on purchases at partner brands; and Custom Portfolios for adding individual stocks and ETFs (for Premium users).
Products and services
- Acorns Invest: Delivers an automated micro-investing account that uses Round-Ups from purchases to invest spare change into low-cost, diversified ETF portfolios from Vanguard and BlackRock
- Acorns Checking: Constructs a debit-enabled checking account whose card automatically invests spare change from transactions and offers digital banking features
- Acorns Later: Architects an IRA-structured account that facilitates retirement savings with automatic contributions via recurring deposits for individuals
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Acorns
IĆık Menkul
HQ: Turkey
Website
- Description: Provider of brokerage services in Turkey, audited by the Capital Markets Board, with authorization certificates for leveraged trading and foreign derivative instruments, delivering customer-oriented, effective, and quality service through expert staff.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: âââââ
- Total funding raised: $âââm
- Backers: ââââââââââ
- Acquisitions: ââ
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Ayondo
HQ: Germany
Website
- Description: Provider of social trading and investment technologies via a platform that connects users and combines financial markets with community-driven insights. Offers a Social Trading Marketplace with onboarding, interface management, open finance, white/grey label solutions and AI integrations, plus tools including a Visual Sitemap, Market Snapshot, Fear and Greed Index, VIX/VDAX, and a Technical Analysis Tool.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: âââââ
- Total funding raised: $âââm
- Backers: ââââââââââ
- Acquisitions: ââ
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Alpha Omega Financial Systems
HQ: United States
Website
- Description: Provider of financial solutions systems enabling straight-through processing and seamless flow of trade details from portfolio management to trading to settlement, leveraging the FIX protocol to support granular, flexible, and connected communication between asset managers and brokers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: âââââ
- Total funding raised: $âââm
- Backers: ââââââââââ
- Acquisitions: ââ
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Finanbest
HQ: Spain
Website
- Description: Provider of B2C and B2B robo-advisory services delivering algorithm-driven financial advice and online portfolio management. Offers a web service to create personalized portfolios via a simple test, with daily rebalancing to match model portfolio compositions. Products include Carteras Profile and Cartera Green ISR, with returns net of management and custody fees.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: âââââ
- Total funding raised: $âââm
- Backers: ââââââââââ
- Acquisitions: ââ
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WisdomTree
HQ: United States
Website
- Description: Provider of a wide range of exchange-traded products (ETPs), ETFs, investment models and model portfolios, guided by a Modern Alpha approach. Offers WisdomTree Prime, a personal finance app integrating saving, spending and investing with blockchain and tokenization, plus digital asset initiatives in crypto asset management and blockchain-enabled finance.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: âââââ
- Total funding raised: $âââm
- Backers: ââââââââââ
- Acquisitions: ââ
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Acorns
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Buyer group 2: ââââââââ ââââââââ
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Buyer group 3: ââââââââ ââââââââ
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Acorns
2.2 - Growth funds investing in similar companies to Acorns
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4 - Top valuation comps for Acorns
4.2 - Public trading comparable groups for Acorns
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