Company profile: Better Foods
1.1 - Company Overview
Company description
- Provider of plant-based food solutions, including Better Meat's cold cuts, sausage patties, meatballs, minced meat and frank sausages; the You Are What You Eat brand's 100% plant-based dishes and home meal replacements; The Better plant-based butcher and delicatessen concept store; and The Better Vecchia & nuovo plant-forward dining restaurant.
Products and services
- You Are What You Eat: Delivers over 20 dishes made from 100% plant-based ingredients plus a range of home meal replacement products, presenting plant-forward cuisine under the dedicated brand
- Better Meat: Offers a variety of plant-based meat products—including cold cuts, sausage patties, meatballs, minced meat, frank sausages—featuring cold cuts and patties made from soybeans, dietary fiber, and vegetable oil
- The Better: Operates a plant-based butcher and delicatessen concept-store offering a variety of plant-based meat products, enabling customers to purchase plant-forward alternatives in a specialized retail environment
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Better Foods
Whisk
HQ: United States
Website
- Description: Provider of technology that powers the creation, discovery, personalization, and monetization of food content online, in-store, and at home. Partners with retailers, publishers, CPG brands, and health companies to help them connect with consumers and drive product purchases throughout the food journey.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
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Picnic Works
HQ: United States
Website
- Description: Provider of food production technology and robotics solutions, delivering specialized intelligent technology and exclusive solutions for food service and hospitality, including a robotic food system that automates the pizza-making process through Picnic's Pizza Production System.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Bask
HQ: United States
Website
- Description: Provider of a personalized meal recommendation engine for the online food delivery space and takeout and delivery services for vegan, vegetarian, paleo, and other dietary meals. New York-based, founded in 2013; acquired by GrubHub in April 2016.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Edacious
HQ: United States
Website
- Description: Provider of a radical transparency-based food verification system as a Public Benefit Corporation.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Zest
HQ: France
Website
- Description: Provider of a digital HACCP application for food professionals, especially supermarkets, to manage food safety and traceability, comply with European health standards, and handle shelf-life and cleaning plans. Features include automated temperature recording with alerts, customizable traceability, shelf-life management, and custom labeling. Deployed across France with 1,200+ licenses used by large food groups.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Zest company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Better Foods
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Better Foods
2.2 - Growth funds investing in similar companies to Better Foods
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4 - Top valuation comps for Better Foods
4.2 - Public trading comparable groups for Better Foods
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