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Company profile: Sampler

1.1 - Company Overview

Sampler Logo

Sampler

Headquarter: Canada
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of direct-to-consumer product sampling solutions, offering advanced audience targeting across 700+ segments with 50M+ reach. Matches consumers with lifestyle-fit samples and manages processing, packaging, and delivery to the doorstep. Supports the consumer journey by collecting ratings and reviews, driving email opt-ins, and delivering consumer insights for remarketing from sampling to purchase.

Products and services

  • Direct-to-consumer sample delivery: Matches consumers with lifestyle-fit samples, then processes, packages, and delivers them to doorsteps, direct-to-consumer, covering fulfillment from selection through delivery
  • Advanced audience targeting: Engineers digitally targeted audiences by region, demographics, lifestyle, personal interests, and dietary preferences across 700+ segments, 50M+ scale, connecting brands with matched consumers
  • Consumer journey support: Produces remarketing-focused analytics that collect ratings and reviews, drive email opt-ins, and supply consumer insights to guide shoppers from sampling through purchase

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Sampler

Pipe17 Logo

Pipe17

HQ: United States Website
  • Description: Provider of an OMS alternative that connects and automates e-commerce operations, including an Order Hub for omnichannel order management; a Commerce Data Model for interoperability; Omnichannel Fulfillment to optimize costs and manage order splitting across centers; Multichannel Selling for real-time catalog, SKU, bundle, and shipping method sync; ERP Integration with bi-directional data sync; and Returns Automation with RMAs and financial reconciliation.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Pipe17 company profile →
Webpower Group Logo

Webpower Group

HQ: The Netherlands Website
  • Description: Provider of email and marketing automation solutions, recognized globally and the largest international e-mail specialist in the Netherlands with a leading position in the Chinese market, offering services and products to more efficiently organize sales processes.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Webpower Group company profile →
Atosho Logo

Atosho

HQ: Denmark Website
  • Description: Provider of a proprietary distributed e-commerce platform enabling consumers to buy products directly within publishers' editorial content. Helps digital publishers tap into e-commerce revenue and sell products without users leaving the site, while offering e-commerce retailers a sales channel within publisher content.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Atosho company profile →
Dotsoft Logo

Dotsoft

HQ: France Website
  • Description: Provider of a multichannel SaaS-based platform for Connected Trade, managing retail customer relationships in real time across all points of contact to enhance the purchasing experience.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Dotsoft company profile →
Bizzy Logo

Bizzy

HQ: United States Website
  • Description: Provider of behavioral email marketing strategy creation to boost the performance of e-commerce businesses; founded in 2014 by Chiara McPhee and Jennifer Kessler, based in San Francisco, California.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Bizzy company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Sampler

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Buyer group 1: ████████ ████████

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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Sampler

2.2 - Growth funds investing in similar companies to Sampler

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4 - Top valuation comps for Sampler

4.2 - Public trading comparable groups for Sampler

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4.3 - M&A Transactions similar to Sampler

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Sampler

What does Sampler do?

Sampler is a provider of direct-to-consumer product sampling solutions, offering advanced audience targeting across 700+ segments with 50M+ reach. Matches consumers with lifestyle-fit samples and manages processing, packaging, and delivery to the doorstep. Supports the consumer journey by collecting ratings and reviews, driving email opt-ins, and delivering consumer insights for remarketing from sampling to purchase.

Who are Sampler's competitors?

Sampler's competitors and similar companies include Pipe17, Webpower Group, Atosho, Dotsoft, and Bizzy.

Where is Sampler headquartered?

Sampler is headquartered in Canada.

How many employees does Sampler have?

Sampler has 1,000 employees 🔒.

When was Sampler founded?

Sampler was founded in 2010 🔒.

What sector and industry vertical is Sampler in?

Sampler is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Sampler

Who are the top strategic acquirers in Sampler's sector and industry

Top strategic M&A buyers and acquirers in Sampler's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Sampler?

Top strategic M&A buyers groups and sectors for Sampler include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Sampler's sector and industry vertical

Which are the top PE firms investing in Sampler's sector and industry vertical?

Top PE firms investing in Sampler's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Sampler's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Sampler's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Sampler's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Sampler include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Sampler's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Sampler?

The key public trading comparables and valuation benchmarks for Sampler include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Sampler for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Sampler with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Sampler's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Sampler with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Sampler's' sector and industry vertical?

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