Company profile: Kidpik
1.1 - Company Overview
Company description
- Provider of children's clothing and accessories via a personalized subscription box delivering custom-styled outfits based on individual style preferences, including tops, bottoms, dresses, shoes, and accessories, and an online shop for seasonal and trendy items without a subscription. Offers member benefits such as early sale access, discounts, anniversary gifts, birthday discounts, and a referral program with credits or discounts.
Products and services
- Kidpik Shop: An e-commerce online store offering a variety of seasonal and trendy children's clothing and accessories available for individual purchase without a subscription
- Member Benefits: A membership-based perk program delivering early access to sales, additional discounts, anniversary gifts, and birthday discounts exclusively for members
- Personalized Subscription Box: A subscription-based service delivering custom-styled collections of children's outfits—tops, bottoms, dresses, shoes, and accessories—assembled according to individual style preferences
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Kidpik
Surebaby
HQ: United States
Website
- Description: Provider of Surebaby.com, a company acquired by EQ Works in 2010.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Surebaby company profile →
Japan Crate
HQ: United States
Website
- Description: Provider of subscription-based boxes delivering Japanese candy and snacks, offering mini, original, and premium Japan Crate subscriptions with 15–17 items, a translation booklet, a collectible, and in-crate prize experiences; also offers an Arts & Crafts Crate featuring Hokusai-designed folding fans, corporate gifting options, digital gift cards, and facilitates a community for subscribers to share images and videos.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Japan Crate company profile →
Bobbie
HQ: United States
Website
- Description: Provider of organic baby formula delivered direct-to-consumer through a subscription service for parents across the US, with a formulation that complies with FDA.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Bobbie company profile →
Suavinex
HQ: Spain
Website
- Description: Provider of a wide range of baby care products, including baby gift, kindergarten, and lactation products.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Suavinex company profile →
Isis Parenting
HQ: United States
Website
- Description: Provider of prenatal and early parenting education courses.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Isis Parenting company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Kidpik
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Kidpik
2.2 - Growth funds investing in similar companies to Kidpik
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4 - Top valuation comps for Kidpik
4.2 - Public trading comparable groups for Kidpik
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