Company profile: Novatiq
1.1 - Company Overview
Company description
- Provider of telco-verified digital identity and audience activation solutions for publishers, agencies, and brands. Its Fusion platform integrates Zenith ID for deterministic user recognition using telco network intelligence without exchanging personal data, and Hyper ID for real-time, privacy-secure delivery of scaled first-party audiences, enabling compliant audience building and campaign activation.
Products and services
- Hyper ID: Transaction-based identifier that delivers real-time activation of scaled first-party audiences while safeguarding privacy and security across digital advertising, supporting campaign delivery at scale
- Zenith ID: Deterministic ID verification leveraging telco network intelligence to recognise pseudonymised users without exchanging personal data, enabling privacy-preserving user recognition for audience building
- Fusion Platform: Patented platform integrating Zenith ID and Hyper ID to resolve identities, build audiences, and engineer compliant, privacy-first campaigns for publishers, agencies, and brands
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Novatiq
The Mission
HQ: United Kingdom
Website
- Description: Provider of advertising and marketing services through a network of creative and mar-tech agencies, operating across Branding, Advertising and Digital; Media; Events and Learning; and Public Relations. Delivers marketing communications for technology and medical sectors, serving clients primarily in the UK, Asia, and San Francisco.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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Finn Partners
HQ: United States
Website
- Description: Provider of integrated communications, PR, advertising, branding, digital marketing, and employee engagement services for leading brands across sectors and media. Offers strategic programs for Technology & B2B; consumer, lifestyle & wellness; financial services; health; travel & tourism; and CSR, including media relations, content development, crisis management, and personalized marketing solutions.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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NuAge Experts
HQ: United States
Website
- Description: Provider of Salesforce consulting and managed services, delivering end-to-end digital transformation using Salesforce and ongoing Salesforce management; Sales Cloud consulting to optimize sales operations and deal closure; Service Cloud solutions to streamline customer service; Marketing Cloud solutions for personalized engagement; and Pardot automation for lead management, nurturing, and qualification.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Turbulent
HQ: Canada
Website
- Description: Provider of application and platform development services for the Media & Entertainment, Video Games, and Education sectors, designing and developing projects since 2002.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Steak and Sizzle
HQ: Canada
Website
- Description: Provider of branded content, videography, photography, and media production services, specializing in creating content that illuminates the extraordinary in everyday life and fosters curiosity and emotion; known for tackling diverse projects, including licensed drone.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Novatiq
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Novatiq
2.2 - Growth funds investing in similar companies to Novatiq
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4 - Top valuation comps for Novatiq
4.2 - Public trading comparable groups for Novatiq
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