Company profile: Electric Guitar
1.1 - Company Overview
Company description
- Provider of first-party data solutions for the marketing and advertising sector, enabling organizations to realize the value of their first-party data through People First Data to build trusted consumer relationships and gather first-party data for meaningful marketing connections, plus services to curate, manage, and deploy first-party data for digital marketing.
Products and services
- First-Party Data Solutions: Enterprise-grade services that curate, manage, and deploy first-party data for digital marketing, helping businesses maximize the value of their first-party data
- People First Data: Custom-engineered data product that builds trusted consumer relationships to gather first-party data for meaningful marketing connections in advertising
- Value Realization Enablement: Sector-specific services enabling the marketing and advertising sector to realize the value of first-party data through curation, management, and deployment for digital marketing
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Electric Guitar
Readcrest
HQ: Germany
Website
- Description: Provider of outdoor advertising services, leasing advertising space at airports and train stations, and organizer of trade fairs and exhibitions, initially in sectors such as cosmetics and opto-electronics.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Readcrest company profile →
Premion
HQ: United States
Website
- Description: Provider of premium CTV/OTT advertising solutions for regional and local advertisers, offering advanced audience targeting across all 210 US DMAs, brand-safe delivery through direct partnerships with trusted media brands and more than 100 top-tier content providers, and detailed, transparent reporting and analytics to simplify OTT buying and place ads alongside premium long-form and live streaming content.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Premion company profile →
OneTouchPoint
HQ: United States
Website
- Description: Provider of end-to-end solutions for print and marketing collateral management, holistically addressing critical marketing, communications, and technological needs.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full OneTouchPoint company profile →
Velocity
HQ: United Kingdom
Website
- Description: Provider of B2B digital marketing services for technology clients, building content marketing programs via strategy, positioning, branding, creative, and performance marketing. Services include integrated campaign planning, analytics, search, content strategy, technical and content-led SEO, and marketing operations to optimize stacks, workflows, and translate goals into measurable actions.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Velocity company profile →
Apply Digital
HQ: Canada
Website
- Description: Provider of software products, platforms, and commerce services, delivering web, mobile, voice, TV, and car apps, utilities, and internal tools. Offers DXP, system design, modular architecture, and data management platforms; engineers composable, headless commerce for order, cart, payments, and system-of-record integration; plus business transformation strategy, tech advisory and engineering, experience design, and strategy and research.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Apply Digital company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Electric Guitar
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Electric Guitar
2.2 - Growth funds investing in similar companies to Electric Guitar
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4 - Top valuation comps for Electric Guitar
4.2 - Public trading comparable groups for Electric Guitar
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