Company profile: Marfeel
1.1 - Company Overview
Company description
- Provider of an ad tech platform helping publishers create, optimize, and monetize mobile websites, with Marfeel Compass for real-time analytics on content, audience, and conversions; Marfeel Explore for advanced queries and data exploration; a JavaScript SDK for automatic tracking; a Reporting API for programmatic access to reporting for custom dashboards and automated reporting; and Marfeel Experiences, a no-code tool for recirculation modules.
Products and services
- Marfeel Compass: A real-time analytics platform delivering insights into content performance, audience behavior, and conversion metrics for publishers
- Marfeel Experiences: A no-code system for creating recirculation modules and personalized user experiences based on Flowcards
- Marfeel SDK: A JavaScript toolkit for integrating Marfeel products into websites, enabling automatic tracking of page views and user interactions
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Marfeel
Fastclick
HQ: United States
Website
- Description: Provider of Internet advertising technologies and services with a focus on digital marketing and customer outreach.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Freckle IoT
HQ: United States
Website
- Description: Provider of data analytics for multi-touch offline attribution and location data, evaluating the effectiveness of marketing campaigns in driving customers to physical locations and providing insights into media effectiveness across all marketing channels.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Freckle IoT company profile →
Vilynx
HQ: United States
Website
- Description: Provider of machine learning-driven video solutions for publishers and media, increasing engagement, efficiency, and insight. Offers video personalization and adds rich metadata to enable search and social sharing.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Juice Mobile
HQ: Canada
Website
- Description: Provider of mobile advertising and technology solutions focused on growing and monetizing the mobile advertising market, offering creative capabilities and strategic expertise in data, targeting, and measurement, with brand safety and insights.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Juice Mobile company profile →
Ramp
HQ: France
Website
- Description: Provider of digital advertising solutions for retail networks, offering a platform to manage local campaigns with centralized or decentralized activation and reporting; Trade Ads to automate media budget allocation by point of sale based on sales data and other criteria; drive-to-store marketing via geolocated ads and promotions; and BELIEVE for digital artist promotion across YouTube, Spotify, and TikTok in over 50 countries.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Ramp company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Marfeel
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Marfeel
2.2 - Growth funds investing in similar companies to Marfeel
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4 - Top valuation comps for Marfeel
4.2 - Public trading comparable groups for Marfeel
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